Food brand Yu Launches new TVC with Hardik Pandya
Yu Foods has introduced a fresh advertising campaign featuring their brand ambassador, Hardik Pandya. In partnership with NINE 1 Films, the commercials emphasize Yu’s commitment…
Author: Vaishali Tripathi
Disney+ Hotstar sets a new global live streaming record during India vs South Africa Match
In a spectacular display of digital viewership, Disney+ Hotstar has shattered global live streaming records as 44 million viewers tuned in to watch former Indian…
Saudi Arabia eyeing on IPL, expresses interest in buying $30 billion stake: Report
Bloomberg has reported that Saudi Arabia is keen on acquiring a multi-billion dollar share in the Indian Premier League (IPL), which is the world’s most…
57% tune into mobile streaming apps for ICC ODI Cricket World Cup 2023
As the excitement of the ICC ODI Cricket World Cup 2023 reverberates across India, Axis My India reveals a blend of modern and traditional media…
10 Best Cricket Creative Ad Campaigns
Introduction The realm of cricket is more than just a display of athletic finesse and competitive spirit, it’s a culture that binds nations together. At…
Top 10 Fashion Advertising Strategies to Grow Your Brand in 2024
In a world where Instagram fashion gurus, trendsetters, and AI-powered shopping experiences are the talk of the town, the game of fashion advertising is taking…
Gillette launches new ad campaign featuring cricketers Shubman Gill and Shreyas Iyer
Cricket is more than just a game in India, it’s a deep-rooted passion that touches the hearts of millions. It’s like an emotional rollercoaster, and…
Indian Cricket Takes the Lead with 178% Increase in Ad Slots Over Other Teams Matches
The International Cricket Council (ICC) Cricket World Cup 2023 has not just been a playground for cricketers but an advertising goldmine, as revealed by a…
What happens to advertisers’ money if a match gets canceled, interrupted, or is shorter than expected?
Imagine you’re all set for a thrilling night of watching your favorite sports team face off against their arch-rivals. You’ve got your snacks, your lucky…
Media Trivia: Based on Asian Games 2023 Advertising and Sponsorships.
Embark on an intriguing expedition down memory lane as we reminisce the compelling narratives of the Asian Games 2023 through our enthralling Trivia quiz focused…