Sports Sponsorship and Its Impact on Indian Brands
Hey there, sports fan! You know, when we’re cheering on our favorite teams, it’s hard not to notice the array of logos and brands plastered…
Author: Vaishali Tripathi
Swiggy Instamart Seizing the Cricket Fever with Moment Marketing during CWC 2023!
Swiggy Instamart rolled out an Out of Home Ad campaign during the ICC Cricket World Cup 2023, spotlighting its commitment to delivering munchies swiftly within…
Top Sports Marketing Agencies in India
In the fast-paced world of Indian sports, the real match is played behind the scenes, where sports marketing firms jockey for positions to connect brands…
Top 10 Food & Beverage Advertising Strategies
India’s culinary landscape is a tapestry of flavors and techniques, deeply rooted in history and regional traditions. The country’s vast geography and varied climate zones…
How much do ad spots during India-NZ semi final match cost?
In a striking development within the realm of sports broadcasting and advertising, the cost of securing a 10-second advertising slot during matches between India and…
Festive Radio Ad Spends Soar As CWC And Blockbusters Drive Demand
As the festive season unfolds, the radio industry is buzzing with a surge in advertising, fueled by a vibrant consumer demand, cricket fever due to…
Pro Kabaddi League Live Streaming to be Available for Free on Mobile
Disney+ Hotstar is set to offer free mobile streaming for PKL Season 10, following the success of Asia Cup 2023 and ICC Men’s Cricket World…
What is Indirect Advertising? Meaning, Types & Examples
Indirect advertising is a marketing strategy that subtly promotes a product or brand without directly showcasing it. This approach involves creating content that generates interest…
Disney+ Hotstar’s CMO on winning rural and urban viewers through ads for the Cricket World Cup
In the ever-competitive world of online streaming platforms, Disney+ Hotstar made a bold move by offering free streaming of the ICC Men’s Cricket World Cup…
Ad Volumes per match in first 23 ICC WC games up by 24%: Report
According to a TAM report, this edition of the tournament saw the count of advertising categories grow by 29% with more than 85 categories having…