Viacom18 plans to earn Rs 3700 crore in advertising income from the IPL in 2023
Viacom18 acquired the Indian Premier League 2023’s digital broadcasting rights for the next five years. This indicates that JioCinema and Star India channels hold the…
Viacom18 acquired the Indian Premier League 2023’s digital broadcasting rights for the next five years. This indicates that JioCinema and Star India channels hold the…
Before getting into what can be a possible IPL advertising strategy, let’s discuss why Ipl advertising strategy is even needed. Well, strategizing is never a…
Nail-biting hits, high octane drama and intra-team rivalry, this glitzy sporting event has it all. Yes we are talking of glamour and sports, and only…
Get ready for constant action, drama, and excitement as the Indian Premier League (IPL) approaches! The IPL is not just a cricket competition; it’s a…
Brand Impact through Sports Marketing Sports and marketing have always been intertwined. For instance, similar to the way endorsement deals work today, ancient Greek athletes…
Sports Advertising: The Game Changer For Brands It isn’t a secret that brands are quick enough to jump into the sports advertising bandwagon, which is…
The Indian Premier League (IPL) is not just a cricket extravaganza but also a goldmine for advertisers. With its massive viewership and fan engagement, IPL…
The Never Ending Charm of Cricket IPL Ads The Indian Premier League (IPL) has emerged as a premier platform for advertising in India, catering to…
Women’s IPL 2023 – A Game Changer for Brands What was ethereal is now finally real. What was ambiguous is finally obvious. What seemed far…
Big-hitting, high-octane, and the most anticipated cricket carnival is about to begin. A golden ticket for brands and advertisers-because all that glitters is not gold-…