Proven Ways To Promote Online Fantasy Sports Games
In the previous article of our series about “Promoting online mobile games”, we have discussed the Real money card-based games, the approaches, and best-suited media/…
Category: Media Planning
What is the step-by-step procedure for Branch integration in Mediasmart?
What is Mediasmart? Mediasmart is a self-serve mobile programmatic platform which provides an integrated mobile advertising solution to advertisers, trading desks and agencies. The software…
Best Platforms To Advertise In Tier 2 & Tier 3 Cities Of India
This article would cover: Snapshot of a Twitter conversation among several Indian marketers on the best advertising platforms for tier 2 & 3 cities Why…
IPL 2020: Complete list of IPL Sponsors, IPL Advertisers on TV & Hotstar, and IPL Ads
IPL 2020 is in full swing now. As per the latest report “Television Viewership and Advertising consumption of IPL-13 2020” by BARC + Nielsen based…
Festive season 2020 advertising: This year vs Last year (Part 1 of the series)
The festive season is around the corner. We are still facing the wrath of Covid-19 but with most businesses up and running and mega-events like…
IPL Advertising: The tug of war between Covid-19 and festive season. Should you advertise?
It’s been six months and the uncertainty over Covid-19 is still there. People are trying hard to adjust to the new normal by staying home…
Advertising for health care & health supplements brands in the times of COVID-19
Summary Platforms Why advertise Popular Media Digital OTT Platforms 1. Advanced Targeting Options2. High engagement rate during COVID-19 Hotstar, Jio Saavn, Gaana, Voot, Zee5 User-generated…
Advertising for education brands in the times of COVID-19
Summary Platforms Why Advertise? Popular Media Digital OTT Platforms 1. Young audience2. Advanced Targeting Options3. High engagement rate during COVID-19 Hotstar, Jio Saavn, Gaana, Voot,…
How to advertise your business in Mumbai? Here’s a complete guide
This article spans across 5 pages. Please use the page index at the bottom of the page to navigate to the next pages. Introduction In…
A Complete Guide To Advertising In IPL Cricket 2020 On Hotstar App
What would we cover in this article? Following are the topics we would discuss in the article. You can skip to relevant sections by following…