TMA’s Media Reach Calculator Tool
Marketers understand the need for measuring the estimated reach across their marketing campaigns to help them better optimizes their marketing decisions. Calculating the reach of…
Category: How To
A Guide to NCCS Classification
NCCS which stands for “New Consumer Classification System” replaces the old IRS system used for consumer classification. It is important for a marketer to understand…
Top 7 Best Performing Google Display Ad Sizes Guide in 2023
When suggested to opt for digital advertising, our clients often have the following common questions: What would be the size of my ad? How would my…
Effective Advertising Opportunities on Radio Mirchi 98.3
Mirchi Radio Station Radio Mirchi, better known as the Mirchi Radio station,is the first and the biggest privately owned radio station in India. Radio Mirchi…
Newspaper Advertising: A Guide to Newspaper Display Ad Sizes
Newspaper advertising is one of the most popular advertising media having a mass reach and great impact. Reading a newspaper is a popular morning habit…
Radio Brand Integration- Take Over Your Audience’s Mind
Radio has always been one of the most creative media for advertisers to make an impact on their target audience. It’s a media that never…
How To Advertise Esports Games
In the previous article of our series “promoting online games in India,” we talked about the popularity and the ways to advertise Fantasy Sports games…
Book Matrimonial Advertisement In Newspapers
In spite of the emergence of countless matrimonial websites, the traditional medium of matrimonial advertisement in newspaper, still dominates the market by a large margin….
TMA Digital Media Calculator
Before running a successful digital marketing ad campaign, it’s important to have an idea about how many people you can reach on a particular platform…
What are Radio Jingles and How To Make It Stick?
Being here since the evolution of Radio, Jingles have been proved as one of the most effective and catchy media options for brand awareness campaigns. …