Video Advertising: When to Use Which OTT Platform?
This article presents some valuable insights on viewership pattern of popular Indian OTT video platforms based on the report “Indian OTT Platforms Report 2018” published…
Category: Digital Advertising
Digital Advertising: How Much is Too Much?
This is a question we always encounter while executing digital advertising campaigns. How many times should we show digital ads to our audience? One time?…
6 Social Media Marketing Tips Every Marketer Should Know in 2018
Do you feel that social media marketing seems to be quite profuse? Trust me, I have got the right thing for you! Perhaps social media…
Online Advertising: Honest Answers to the Most Basic Questions
Where can I place online advertisements? You can advertise online wherever you can think of- from Google search results to reading news on Inshorts app…
Best Practices for Email Marketing
In a recent survey of marketing professionals, email marketing came to the top in terms of performance. Email marketing is almost no cost marketing effort,…
6 unique strategies for Instagram Advertising
Instagram, the mobile photo sharing app has been a popular social network, ever since its launch in 2010. Research conducted by Instagram in 2016, reports…
5 Effective Twitter Advertising tips for Businesses
Use the right format While you are at liberty to get as creative as you wish with your Twitter Ad, it is essential to follow…
Twitter Advertising – Understanding the Self-Service Ads Platform
Twitter has a feature called self-service ads platform that can be used by small to medium sized businesses (SMBs) across 200 countries. What’s more you…