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Author: admin

Digital Advertising, How To, Media Planning

6 Social Media Marketing Tips Every Marketer Should Know in 2018

Posted onMay 14, 2018August 8, 2019 Author admin
6 useful social media tips

Do you feel that social media marketing seems to be quite profuse? Trust me, I have got the right thing for you! Perhaps social media…

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Digital Advertising, How To

Online Advertising: Honest Answers to the Most Basic Questions

Posted onMay 8, 2018August 8, 2019 Author admin
Digital Advertising

Where can I place online advertisements? You can advertise online wherever you can think of- from Google search results to reading news on Inshorts app…

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News/Reports, Reports

TV Advertising in India: 8 secrets to hit the jackpot with the Indian youth

Posted onMay 8, 2018April 13, 2022 Author admin
BARC insights on TV Viewership in India

TV Advertising in India remains one of the most popular and preferred media options, thanks to the penetration and reach of television. Even with the…

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News/Reports, Reports

IRS 2017 Topline

Posted onJanuary 25, 2018August 8, 2019 Author admin
IRS 2017 Top Findings

IRS 2017 that came out in early January 2018 is cheer for entire marketing and advertising community with media consumption bucking international trend and growing…

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TMA Ads, Magazine Creative Ads, Newspaper Creative Ads, Opinion/Trends

Burger King uses mishaps to highlight the brand USP

Posted onMarch 2, 2017May 2, 2022 Author admin
BK

The latest print campaign of Burger King called ‘Flame Grilled since 1954’ showcases photographs from incidents where Burger Chain outlets were aflame in Oregon and…

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TMA Ads, Non Traditional Creative Ads, Opinion/Trends

Fanta turns Chennai Metro Fanta-stic!

Posted onFebruary 22, 2017August 9, 2019 Author admin
fanta

Fanta, the orange aerated beverage from Coca Cola has done their most recent campaign by ‘wrapping’ the Chennai metros trains. Fanta was one of the…

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Radio, SEO-Radio

A Guide to Radio Advertising

Posted onFebruary 14, 2017August 9, 2019 Author admin
Radio

Are you curious but hesitant about choosing Radio as an advertising platform? We have put together a guide to help you understand the process of advertising…

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SEO-TV

A Guide to Television Advertising

Posted onFebruary 8, 2017August 9, 2019 Author admin
TV

Like a lot of small business owners, are you curious but hesitant about choosing Television as an advertising platform? We have put together a guide…

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TMA Ads, Opinion/Trends, Television Creative Ads

CaratLane celebrates this Valentine’s Day with TVC on Every Day Love

Posted onFebruary 7, 2017April 25, 2022 Author admin
CL

Valentine’s Day, the day of love is not just about couples. Love comes in all different shapes, sizes, forms and from people all around us….

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SEO-Radio

Sonata launches safety watches for women with Big FM

Posted onFebruary 2, 2017August 9, 2019 Author admin
sona

Sonata has launched a new watch with safety features for women that it calls ‘ACT’ or “App Enabled Coordinates Tracker’. This watch has a special…

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