Women’s Premier League Auction & Players List
While celebrating the fantastic news that the Indian Under-19 Women’s Team won the T20 World Cup. We are sharing the updates about the Women’s Premier…
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Case Study: How Tata Health Drove App Install in Bangalore Through Digital and Hyperlocal Advertising
The Product Tata Health is a web and mobile-based application that provides health consultation and management solutions. The purpose of Tata Health app is to…
Characteristics of Effective Advertising: Strategies & Examples 2025
As both advertisers and consumers, we encounter a vast array of ads every day—some that captivate us and others that fall flat. With hundreds of…
Classification of Advertising Based on Area, Audience & Media Type
Businesses have products to sell. They need to locate clients who wish to purchase such items if they are to live and prosper. Now, the…
Viacom18 plans to earn Rs 3700 crore in advertising income from the IPL in 2023
Viacom18 acquired the Indian Premier League 2023’s digital broadcasting rights for the next five years. This indicates that JioCinema and Star India channels hold the…
List of Upcoming Sports Events
Get ready to lace up those shoes and gear up for some heart-pumping action! The time has come for the biggest sports extravaganzas of the…
IPL Advertising Strategy to Maximize Reach & Impact
Before getting into what can be a possible IPL advertising strategy, let’s discuss why Ipl advertising strategy is even needed. Well, strategizing is never a…
IPL Advertising 2024 : TV vs Digital
Nail-biting hits, high octane drama and intra-team rivalry, this glitzy sporting event has it all. Yes we are talking of glamour and sports, and only…
8 Types of Online Advertising and Its Importance
Have you ever questioned why those internet advertisements seem to follow you around? From your morning news website to your evening shopping spree, it feels…
What is Influencer Marketing?
Influencer marketing connects brands with social media influencers to promote products authentically. Influencers range from mega to nano, each offering different reach and engagement levels….