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Case Studies, Case Study

Dissecting Apollo’s Ind Vs Aus Test Series Sports Campaign with Disney+ Hotstar

Posted onFebruary 27, 2024February 27, 2024 Author Vaishali Tripathi
Case Study

Product/Service Apollo, a leading healthcare brand in India, is renowned for its comprehensive healthcare services. The brand’s dedicated app empowers users to navigate their healthcare…

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Digital, Digital Advertising

5 Types of Visibility in Digital Marketing

Posted onFebruary 27, 2024February 27, 2024 Author Chetana HP
5 Types Of Visibility In Digital Marketing

In the dynamic world of digital marketing, establishing a strong online presence is crucial for achieving success. As businesses navigate through the complexities of the…

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Advertising, Advertising Appeal

15 Types of Appeal in Advertising You Should Know

Posted onFebruary 27, 2024April 16, 2025 Author Chetana HP
Types Of Appeal In Advertising

Advertising appeal serves as the strategic heartbeat of marketing campaigns, wielding the power to captivate audiences, evoke emotions, and influence consumer behavior. It is essentially…

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Outdoor Advertising, Top 10

Top 10 Outdoor Advertising Agencies in Chennai 

Posted onFebruary 27, 2024February 29, 2024 Author Chetana HP
Top 10 Outdoor Advertising Agencies In Chennai

Chennai is a vibrant metropolis known for its dynamic business environment and cultural heritage. In such a dynamic setting, outdoor advertising plays a crucial role…

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Advertising

Elevate Your Brand with the Ultimate TV and Digital Advertising Mix

Posted onFebruary 20, 2024February 20, 2024 Author Vaishali Tripathi
Featured Images 42

Well as the common misconception goes that you have to choose between either love or career, the same goes for either TV or Digital, but…

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News

Star Sports Introduces exciting new opportunities for brands on IPL 2024

Posted onFebruary 19, 2024February 19, 2024 Author Vaishali Tripathi
Featured Images 41

The Indian Premier League (IPL) television broadcast achieved unprecedented success in 2023, reaching over 500 million viewers and breaking all previous viewership records for cricket….

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Case Study

Dissecting CoinSwitch Kuber’s IPL 2021 Sports Campaigns with Disney+ Hotstar

Posted onFebruary 16, 2024February 16, 2024 Author Vaishali Tripathi
Sports Campaigns

Product/Service CoinSwitch Kuber, a cryptocurrency exchange platform in India, makes the steps of investing in digital currencies very easy to accomplish. The platform has an…

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Advertising

Dissecting Mamaearth CTV T20 World Cup campaign

Posted onFebruary 15, 2024February 15, 2024 Author Vaishali Tripathi
Mamaearth R Logo 1

Product/Service Mamaearth founded in 2016 by Varun Alagh, is an Indian brand that offers a wide range of natural and toxin-free personal care products for…

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Marketing

Domestic Tourism Marketing Strategies 

Posted onFebruary 14, 2024February 14, 2024 Author Vaishali Tripathi
Domestic Tourism Marketing Strategies

In the ever-evolving landscape of tourism, domestic tourism has emerged as a vital component for national economies, offering resilience against the fluctuations of international tourist…

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Marketing

What is Trade Show Marketing? Strategies and Examples

Posted onFebruary 14, 2024February 15, 2024 Author Chaitra
What Is Trade Show Marketing? Strategies And Examples

Trade Show Marketing is a dynamic strategy employed by businesses to showcase their products and services to a targeted audience within a specific industry. In…

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