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Advertising

What is Contextual Advertising? Types, Benefits & Examples

Posted onSeptember 15, 2023September 15, 2023 Author Vaishali Tripathi
Sem 14

Imagine you’re scrolling through your favorite food blog, soaking in delicious recipes and culinary adventures. Suddenly, a banner ad pops up showcasing a brand-new line…

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Marketing

Ultimate Outbound Marketing Guide in 2024

Posted onSeptember 13, 2023June 28, 2024 Author Vaishali Tripathi
Outbound Marketing

Welcome to the Future of Marketing! 2024 is here, and with it comes a fresh wave of outbound marketing techniques. Gone are the days of…

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Advertising Copy

The Ultimate Guide to Google Ads Copywriting

Posted onSeptember 8, 2023September 8, 2023 Author Chetana HP
Google Ads

In the ever-evolving landscape of online marketing, Google Ads remains a powerful and essential tool for businesses seeking to reach their target audience effectively. The…

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Marketing, Uncategorized

What is Experiential Marketing? Types, Strategies & Campaigns

Posted onSeptember 8, 2023September 8, 2023 Author Chetana HP
Experiential Marketing

Experiential marketing is a dynamic and immersive approach that goes beyond traditional advertising to engage consumers on a deeply personal level. In this blog, we’ll…

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Advertising

What is Crisis Management? Types, Strategies and Examples

Posted onSeptember 7, 2023September 7, 2023 Author Vaishali Tripathi
Sem 13

“Ever heard the saying, ‘Expect the unexpected’? In both the business world and beyond, this saying holds especially true when dealing with crises. Whether it’s…

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Marketing

What is Cause Marketing? Types, Benefits, and Examples.

Posted onSeptember 7, 2023September 8, 2023 Author Vaishali Tripathi
Cause Marketing

In an era where consumers are more socially conscious than ever, they seek brands that align with their values. Cause marketing allows businesses to demonstrate…

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Advertising

What is Buzz Marketing? Examples, Meaning & Strategies

Posted onSeptember 5, 2023September 5, 2023 Author Vaishali Tripathi
Buzz Marketing

Buzz marketing, also known as word-of-mouth marketing or viral marketing, is a promotional strategy that relies on creating a buzz or excitement around a product,…

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Advertising

What is Green Marketing? Definition, Example and How it Works

Posted onSeptember 4, 2023April 22, 2025 Author Vaishali Tripathi
What Is Green Marketing? Definition, Example And How It Works

Imagine if marketing had a vibrant, eco-conscious alter ego – that’s Green Marketing! It’s like the superhero of the advertising world, swooping in to save…

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Top 10

Top 10 Guerrilla Marketing Tactics to Grow Business. 

Posted onSeptember 4, 2023September 4, 2023 Author Vaishali Tripathi
Guerrilla Marketing

In the dynamic world of business, standing out is more crucial than ever. Traditional marketing methods can be costly and may not always yield the…

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Advertising

What is Sports Advertising? Types, Benefits & Examples

Posted onAugust 31, 2023August 31, 2023 Author Vaishali Tripathi
Sports Advertising

In the vast world of advertising, there’s a niche that has grown exponentially over the years, capturing the hearts and minds of millions: sports advertising….

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