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Search Results for: ipl

Advertising, Advertising Ethics

7 Ethics in Advertising | It’s Importance and Effectiveness

Posted onJanuary 21, 2024May 27, 2025 Author Jitvaan
Ethics In Advertising | It'S Importance And Effectiveness

Tl:Dr-Key Aspects of Ethics in Advertising 2. Avoiding Stereotypes & Offensive Content 3. Respect for Consumer Privacy 4. Social Responsibility 5. Balancing Creativity with Truth…

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News

Cricket Events Dominate Screens in 2023 with Record-Breaking Viewership Numbers

Posted onJanuary 11, 2024January 11, 2024 Author Vaishali Tripathi
Featured Images 20

With respect to Indian sports broadcasting, 2023 was a year of sports achievements that had never been equaled before, especially in cricket. This sprint of…

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News

Disney Star Pitches the U-19 World Cup to Advertisers

Posted onJanuary 9, 2024January 9, 2024 Author Vaishali Tripathi
Featured Images 34

Disney Star is actively engaging advertisers and media agencies for the upcoming ICC Under-19 Cricket World Cup, set to commence on January 19 in South…

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Advertising

How to Measure Advertising Effectiveness: 7 Proven Methods

Posted onJanuary 9, 2024June 23, 2025 Author Sanjay Kulkarni
Methods Of Measuring Ad Effectiveness

In the ever-evolving landscape of digital marketing, understanding the impact of advertising efforts is paramount for businesses aiming to thrive in a competitive environment. Understanding…

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Advertising

Factors that affect concurrency during a match: A Case Study on India Vs Pakistan Asia Cup 2023

Posted onJanuary 4, 2024January 4, 2024 Author Vaishali Tripathi
Featured Images 2 1

In the aftermath of the pulsating clash between cricketing giants India and Pakistan in the Asia Cup 2023, the echoes of the intense battle linger…

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OTT Platforms

What Is OTT Advertising? Beginners Guide to Over-the-Top Ads

Posted onJanuary 4, 2024May 28, 2024 Author Chaitra
What Is Ott Advertising?

Dive into the realm of digital advertising innovation with our exploration of OTT advertising. This article unravels the concept of OTT, where video and audio…

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Advertising

Should advertisers look beyond national & international sports for marketing

Posted onDecember 29, 2023December 29, 2023 Author Vaishali Tripathi
Featured Images 1 1

In a world where our attention is constantly pulled in a million directions, advertisers find  themselves at a crossroads, wondering if there’s more to marketing…

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Hero

Sports Advertising vs Performance Marketing Impact & Strategies

Posted onDecember 25, 2023January 15, 2024 Author Vaishali Tripathi
Sports Advertising Vs Performance Marketing

In the world of small and medium-sized businesses, every dollar counts and exposure is crucial. Given this environment, getting the right marketing plan isn’t merely…

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Hero

A Complete Guide To Sports Team & Franchise Sponsorship

Posted onDecember 20, 2023December 20, 2023 Author Vaishali Tripathi
Sports Team &Amp; Franchise Sponsorship

Why Sports Sponsorship Matters for Your Brand? Picture the excitement of a major sporting event. The stadium is buzzing, fans are cheering, and athletes are…

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Top 10

Top 10 Challenges Marketers Face in Modern Advertising

Posted onDecember 19, 2023December 19, 2023 Author Vaishali Tripathi
Copy Of Newspaper

In the fast-paced world of modern advertising in India, marketers encounter a host of unique challenges. From navigating the diverse cultural landscape to staying ahead…

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