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Search Results for: advertising channels

Case Study

Dissecting Spencer’s Performance marketing & World Cup Campaigns with Disney+Hotstar

Posted onMarch 14, 2024May 7, 2026 Author Vaishali Tripathi
Case Study 2

Product/Service Spencer’s, a renowned retail brand, is widely recognized for its diverse range of quality products across grocery, fresh produce, and household essentials.  Campaign Objective…

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conversational marketing, Marketing

What is Conversational Marketing? Top 5 Examples and Benefits 

Posted onFebruary 29, 2024February 29, 2024 Author Chetana HP
What is Conversational Marketing?

Conversational marketing is a game-changer in how businesses connect with their customers. Using chatbots, messaging apps, and live chat allows personalized interactions, quick responses, and…

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Case Study

Dissecting Tata Tiago’s ICC Men’s T20 WC 2022 CTV Sports Campaigns with Disney+ Hotstar

Posted onFebruary 27, 2024February 27, 2024 Author Vaishali Tripathi
Sports Campaigns

Product/Service  Tata Tiago is nicknamed India’s safest car, as its 4-star global NCAP Safety Rating is the only one of its kind in this category….

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Digital, Digital Advertising

What Is Digital Visibility in Marketing? Importance, Types & Strategies for Business Growth

Posted onFebruary 27, 2024May 25, 2026 Author Chetana HP
5 Types of Visibility in Digital Marketing

In the dynamic world of digital marketing, establishing a strong online presence is crucial for achieving success. As businesses navigate through the complexities of the…

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Case Study

Dissecting Venus World Cup OTT and CTV Sports Campaigns with Disney+ Hotstar

Posted onFebruary 22, 2024August 3, 2026 Author Vaishali Tripathi
OTT and CTV Sports Campaigns

How can a brand use premium sports content to reach a highly targeted audience at scale? Venus Water Heaters used OTT and Connected TV (CTV)…

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Top 10, Uncategorized

Top 10 List of Radio Stations in Delhi 2025

Posted onFebruary 15, 2024January 7, 2025 Author admin
Top 10 List of Radio Stations in Delhi 2024

In the dynamic realm of auditory experiences, the List of Radio Stations in Delhi stands as a beacon of diverse voices and captivating content. As…

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Marketing

Domestic Tourism Marketing Strategies 

Posted onFebruary 14, 2024February 14, 2024 Author Vaishali Tripathi
Domestic Tourism Marketing Strategies

In the ever-evolving landscape of tourism, domestic tourism has emerged as a vital component for national economies, offering resilience against the fluctuations of international tourist…

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Marketing

What is Trade Show Marketing? Strategies and Examples

Posted onFebruary 14, 2024February 15, 2024 Author admin
What is Trade Show Marketing? Strategies and Examples

Trade Show Marketing is a dynamic strategy employed by businesses to showcase their products and services to a targeted audience within a specific industry. In…

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Marketing, Uncategorized

What is a Pull Marketing Strategy? Top 5 Examples and Benefits

Posted onFebruary 12, 2024April 25, 2024 Author admin
What is a Pull Marketing Strategy? Top 5 Examples and Benefits

In the dynamic landscape of marketing strategies, businesses are constantly seeking innovative approaches to attract and engage their target audiences. One such strategy that has…

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Case Study, Uncategorized

Case Study: Zomato Mumbai Metro Jingle Campaign

Posted onFebruary 5, 2024February 5, 2024 Author Vaishali Tripathi
Zomato logo

Product/Service Zomato, an Indian multinational restaurant aggregator and food delivery company, provides information, menus, and user reviews of restaurants. Founded by Deepinder Goyal and Pankaj…

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