Top 10 Fashion Advertising Strategies to Grow Your Brand in 2024
In a world where Instagram fashion gurus, trendsetters, and AI-powered shopping experiences are the talk of the town, the game of fashion advertising is taking…
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Gillette launches new ad campaign featuring cricketers Shubman Gill and Shreyas Iyer
Cricket is more than just a game in India, it’s a deep-rooted passion that touches the hearts of millions. It’s like an emotional rollercoaster, and…
What happens to advertisers’ money if a match gets canceled, interrupted, or is shorter than expected?
Imagine you’re all set for a thrilling night of watching your favorite sports team face off against their arch-rivals. You’ve got your snacks, your lucky…
Is Sports Advertising a Winning Strategy for SMBs?
Sports advertising can indeed be a winning strategy for small and medium-sized businesses (SMBs), but like any game plan, success depends on the approach and…
Cricket Match Advertising Phases You Need to Know
The fervor and excitement surrounding cricket matches, especially those involving the national team, provide a fertile ground for advertisers to showcase their brands and reach…
Times of India Advertising Types, Targeting & Facts
The Times of India, affectionately known as TOI, is more than just a newspaper – it’s an advertising dreamland! With a history dating back to…
Top 10 Sports Commercials
The advertising landscape has once again delivered a smorgasbord of commercials that transcend the boundaries of the game, invoking passion, motivation, and sometimes even a…
Local vs Global: Tailoring Sports Ads for Different Markets
Introduction In the rapidly globalizing world of sports marketing, the battle between local versus global is becoming increasingly crucial. As brands look for attention across…
Media Trivia–Based on Asian Games 2023 (Part 1)
Embark on a thrilling journey down memory lane as we relive the captivating moments of the Asian Games 2023 through our enticing Trivia quiz! This…
Future of Advertising – Current Trends, Emerging Technologies & Opportunities
In a world where attention spans are fleeting, and consumers are more discerning than ever, the future of advertising holds the key to unlocking the…