IPL 2022 Advertising: A Complete Guide to IPL Sponsorship and Advertising (Updated: Feb 2022)
IPL is not only one of the biggest annual Cricket events but a festival in India. In a country like India where Cricket is a…
IPL is not only one of the biggest annual Cricket events but a festival in India. In a country like India where Cricket is a…
Live streaming of sports especially Cricket on OTT platforms has brought a revolution in terms of advertising. Known for its mass connect, Cricket matches used…
Want to advertise during IPL matches but the budget is too low for TV Advertising? No Problem. IPL 2022 is going to take place in…
This quiz is based on the India CTV Report 2021 by Mediasmart, which talks about the growth of Connected TV in India during 2021. In…
As per TAM AdEx, Shah Rukh Khan was the top celebrity ambassador with an ad volume share of 14% during the ICC T20 WC ’21….
Digital OOH Advertising in India We are sure you have heard of the term DOOH advertising, as it is gaining popularity globally. In order to…
BARC week 50: Sun TV leads across all genres. The channel has registered 2748.43 weekly AMAs, Star Maa holds the second position with 2702.64 weekly…
For the Indian advertising industry, the year 2022 felt like the punishment of Sisyphus. Endlessly rolling the rock on top of the mountain, only to…
According to the market estimates, the cost of out-of-film & co-branded associations may range from Rs 40 lakhs to crores. The cost of one brand’s…
Every day, we come across countless examples that reflect and further re-establishes the all encompassing power of technology. Starting from the very first written advertisement…