Headlines: Top media and ad news in India for the week (23rd May – 29th May 2022)
From FY23 BARC will be charging broadcasters and advertisers. According to BARC, Broadcasters will be required to pay Rs 18 lakh per channel per annum…
From FY23 BARC will be charging broadcasters and advertisers. According to BARC, Broadcasters will be required to pay Rs 18 lakh per channel per annum…
Disney Star will be launching its Odia channel Star Kiran. Star Kiran will mark Disney Star’s entry into the seventh regional language market in India….
The ad volumes for TV in 2021 closed on a positive note, and it has continued to stay stable in Q1 of 2022 too with…
Disney Star India has announced the launch of two Odia channels, named Star Kirano and Star Kirano HD which will air various programmes dedicated to…
A news channel catering to Delhi, NCR and Haryana has been launched by Zee Media Corporation Ltd. As per the network, the channel named ‘ZEE…
By reaching more than 43 Mn households, DD FreeDish has now become the largest DTH platform in India. The Free DTH service of Doordarshan has…
As per TAM AdEx, Shah Rukh Khan was the top celebrity ambassador with an ad volume share of 14% during the ICC T20 WC ’21….
According to the market estimates, the cost of out-of-film & co-branded associations may range from Rs 40 lakhs to crores. The cost of one brand’s…
Week 42 BARC: Horlicks leads the brand list. HUL still continues to dominate the advertiser list. Week 42 BARC: STAR Maa, is the leading channel…
According to BARC’s September THINK report, Tv ad volume for this festive season was the all time highest. The report based it’s analysis on TV…