How to add multiple platforms at the same time?
A How to add multiple platforms at the same time? Step 1: Log on to www.themediaant.com Step 2: Click on the media vertical you want. (You can also…
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How do I view a specific media platform?
A How do I view a specific media platform? This can be done in two ways. Option 1: You can type the media platform on…
Where can I view reach and other data for a media ?
A Where can I view reach and other data for a media ? Data for each platform is updated on our site. The screenshot below…
How to make the payment online?
A How to make the payment online? Step 1: Log on to www.themediaant.com Step 2: Click on dashboard Step 3: Select the campaign you wish to move forward with…
Headlines: Top Media Ad News in India for the Week (15th- 22nd June)
1. According to TAM AdEx-Television Advertising Report-II for period Mar-Jun’20, GEC (General Entertainment Channel) witnessed the growth of almost 74% in average ad volumes in…
Advertising for health care & health supplements brands in the times of COVID-19
Summary Platforms Why advertise Popular Media Digital OTT Platforms 1. Advanced Targeting Options2. High engagement rate during COVID-19 Hotstar, Jio Saavn, Gaana, Voot, Zee5 User-generated…
Headlines: Top Media Ad News in India for the Week (9th – 15th May)
1. The total FCT on TV has again dropped by 9% in the 18th week as compared to the 17th week, and when compared to…
Advertising for education brands in the times of COVID-19
Summary Platforms Why Advertise? Popular Media Digital OTT Platforms 1. Young audience2. Advanced Targeting Options3. High engagement rate during COVID-19 Hotstar, Jio Saavn, Gaana, Voot,…
Advertising after lockdown: Where would advertisers’ money go?
The entire country is under lockdown. Key activities like manufacturing, transport, logistics, and traveling have faced major restrictions. One of the worst affected is media…
Headlines: Top Media Ad News in India for the Week (4th- 10th April)
1. YouTube planning to launch “Shorts” by the end of 2020 to compete with TikTok, a social media platform where a user can upload short…