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Uncategorized

When Customers Became Content Creators

Posted onApril 14, 2026April 14, 2026 Author Vaishali Tripathi
Screenshot 2026 04 14 121519

The Vanaspati Lesson Meera always tells the same story when the conversation turns to consumer trust. Her grandmother cooked with Dalda for forty years without…

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Creative Agency

Best Digital Marketing Agencies in India (2026): Ranked & Reviewed

Posted onApril 7, 2026April 8, 2026 Author Arpita
Top Digital Advertising Agencies in India 2026

India’s advertising market reached ₹1,55,105 crore in 2025 under PMAR 2026’s updated AdEx definition, with digital accounting for 60% of the total market. For brands…

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Uncategorized

India’s Sports Marketing Evolution: The 7 Strategic Shifts From Renting to Building

Posted onApril 2, 2026April 2, 2026 Author Vaishali Tripathi
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India’s sports marketing landscape is undergoing a fundamental shift from short term sponsorships to long term brand building.Brands are moving beyond visibility to create deeper,…

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IPL Advertising

Why BFSI Brands Should Advertise on IPL 2026

Posted onMarch 30, 2026March 30, 2026 Author Arpita
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A strategic guide to reaching India’s most financially active audience on cricket’s biggest stage In India, cricket and money have always had an intimate relationship….

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Digital Advertising, Sports Advertising, Sports Marketing, Uncategorized

Should You Spend on Sports This Season—or Sit It Out?

Posted onFebruary 3, 2026February 3, 2026 Author Arpita
sports advertising wordpress optimized

Every big cricket season, the same question lands on marketing decks: “Are we doing anything around sports this year?” Inside most teams, the answers split…

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Sports Marketing

Top 10 Sports Marketing Agencies in India 2026  

Posted onDecember 23, 2025December 23, 2025 Author Vaishali Tripathi
Sports Marketing Companies

The top 10 sports marketing agencies in India for 2025 include The Media Ant (comprehensive multi-platform sports advertising with 350,000+ media options), RISE Worldwide (full-service…

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Advertising

Top 10 B2B Marketing Agencies in India 2026

Posted onNovember 24, 2025March 17, 2026 Author Maanasa Parameswaran
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Selecting the right agency can greatly impact your brand visibility, lead generation, and long-term B2B growth. With India becoming a major hub for SaaS, manufacturing,…

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Advertising, Case Studies

Case Study: How Vibgyor High Boosted Admissions with a 360 Brand Recall Campaign

Posted onNovember 19, 2025November 19, 2025 Author Vaishali Tripathi
Vibgyor High admissions case study

Brand Overview Vibgyor is a well-established high school brand known for its academic excellence and holistic learning environment. With a growing presence across metro and…

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Advertising

Top 10 Influencer Marketing Agencies India 2025

Posted onNovember 17, 2025November 17, 2025 Author Maanasa Parameswaran
top influencer marketing agencies

Influencer marketing has transformed from a trending buzzword into a must-have strategy for brands across India. With over 800 million internet users and a thriving…

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Uncategorized

How a 360° Campaign Drove 783+ Enquiries and 50% Reach for Dharav High School and DPS Gurgaon

Posted onNovember 13, 2025November 18, 2025 Author Vaishali Tripathi
school campaign srgb

Brand Overview Devyani International Ltd., a part of the diversified Devyani Group, operates in multiple sectors, including education. The group runs two school brands under…

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