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Billboards are a traditional yet impactful advertising medium, offering unique, high-visibility exposure. Although they don’t provide measurable impressions, they remain a crucial and effective form…
What is Instagram Marketing? Instagram marketing simply entails using the Instagram interface to advertise products or services. Currently, there are more than a billion active…
Zee5 is one of the prime OTT platforms in the country and they are launching a new segment in Ads which is known as Pause…
The 2024 Olympics are fast approaching, with Paris as the host city. In India, JioCinema has secured the broadcasting rights, promising an enhanced viewing experience…
Understanding proactive versus reactive marketing helps businesses strategize for both anticipated and unexpected scenarios. Proactive marketing involves foresight and strategy, while reactive marketing deals with…
Newspaper advertising continues to be a potent medium in the marketing world, adapting to modern trends and technologies. As we move into 2025, it’s crucial…
Wall wrap advertising has become an increasingly popular method for businesses to showcase their brands, products, and services in a highly visible and impactful way….
Advertising plays a crucial role in the modern business world. With countless products and services vying for consumer attention, the right advertising techniques can make…
Let’s start with some facts: it’s reported that the average person encounters around 1,000 ads daily but remembers only about seven of them. With the…
The T20 World Cup is one of the most popular sporting events globally, attracting millions of viewers from various demographics.The fast-paced and exciting nature of…