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The prevalence of celebrity endorsements in the ICC Men’s ODI Cricket World Cup 2023 experienced a notable surge, witnessing a 55% increase compared to the…
In the vibrant world of advertising, few elements are as instantly memorable and emotionally resonant as brand jingles. These catchy, often whimsical tunes have the…
EaseMyTrip.com, a prominent online travel platform in India, has officially announced its strategic partnership as the principal sponsor for UP Yoddhas, the Pro Kabaddi League…
Welcome to the fascinating world of sports marketing in India, a realm where every strategy plays out like a well-choreographed dance on a grand stage,…
The Bengaluru Bulls, a team in the Pro Kabaddi League (PKL) 2023-24, has entered into a partnership with Surfa Coats Paints, a prominent paint company…
The Bengal Warriors, a prominent team in the Pro Kabaddi League, are gearing up for the highly anticipated 10th season with renewed vigor. Under the…
In the ever-evolving realm of sports marketing, staying ahead requires a keen eye on the technological horizon. The fusion of sports and cutting-edge technologies is…
The India Brand Summit, held on November 28, 2023, at The Lalit Mumbai, marked a pivotal moment in the world of sports broadcasting and digital…
In the bustling landscape of India’s food and beverage brands, social media has emerged as a pivotal battleground for brands striving to captivate the palates…
JioCinema, the official streaming partner for the ongoing India-Australia T20I series, has transitioned from displaying concurrent views to cumulative views during matches. The initial game…