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Author: Vaishali Tripathi

Television Advertising

Top Hindi TV Serials TRP in 2025

Posted onMay 1, 2025May 19, 2025 Author Vaishali Tripathi
Tv Serials Trp

In the ever-evolving landscape of Indian television, the quest to top the TRP (Television Rating Point) charts is as fierce as ever. As we navigate…

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Top 10

Top 10 Business Newspapers in India

Posted onMay 1, 2025May 16, 2025 Author Vaishali Tripathi
Top 10 Business Newspapers In India

In today’s fast-paced and interconnected world, staying informed about the latest happenings in the business landscape is crucial for entrepreneurs, investors, and professionals alike. Business…

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Uncategorized

Sonic Branding: How Sound Can Make Your Brand Unforgettable (with Indian Examples)

Posted onApril 14, 2025April 14, 2025 Author Vaishali Tripathi
Feature Image 1

In a fast-paced digital world brimming with visual noise, sonic branding stands out as a powerful way to connect emotionally with audiences. From memorable jingles…

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Case Study

Prestige Group Digital Video Advertising Campaign: Case Study

Posted onApril 3, 2025April 3, 2025 Author Vaishali Tripathi
Prestige Group Digital Video Advertising Campaign

Campaign Objective Prestige Group, one of India’s leading real estate developers, aimed to enhance brand awareness and engagement among potential homebuyers. The objective was to…

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Case Study

Breaking Boundaries: How Delta Exchange Took Crypto Advertising to the Champions Trophy with The Media Ant

Posted onMarch 17, 2025March 17, 2025 Author Vaishali Tripathi
Delta Exchange Case Study

Campaign Overview In a landscape where crypto advertising faces strict regulations, Delta Exchange made a bold move—it didn’t just find a way to advertise, it…

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Series, IPL

IPL 2025 Advertising on JioHotstar & Star Sports: A Complete Guide

Posted onMarch 11, 2025March 12, 2025 Author Vaishali Tripathi
Feature Image 2 2025 01 21T110624.827

Brand Impact through Sports Marketing Sports and marketing have always been intertwined. For instance, similar to the way endorsement deals work today, ancient Greek athletes…

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Advertising, IPL, IPL Advertising

How IPL Sponsorships Boost Searches: Real Success Stories from 2024

Posted onMarch 10, 2025March 12, 2025 Author Vaishali Tripathi
How Ipl Sponsorships Boost Searches Real Success Stories From 2024

When it comes to elevating your brand’s online presence, the Indian Premier League (IPL) offers unparalleled opportunities. Beyond the thrilling cricket matches, IPL sponsorships provide…

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Hero

The New Behemoth: Viacom18 and Disney Star’s Merger Reshaping Indian Entertainment Industry

Posted onFebruary 15, 2025March 12, 2025 Author Vaishali Tripathi
Featured Images 2024 05 14T111233.380

In a groundbreaking move that has left all of India raving, Viacom18 and Disney Star have merged and are now known as the “New Titan”…

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IPL Advertising

Reasons Why IPL 2025 Advertising is Perfect for Small Businesses

Posted onFebruary 4, 2025February 10, 2025 Author Vaishali Tripathi
Feature Image 2 2025 02 04T172503.384

Think IPL advertising is reserved for big brands with deep pockets? Think again. IPL 2025, with its massive reach and cost-effective ad formats on JioCinema,…

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IPL Advertising

400 Million Millennials and Gen Z Fans: How IPL 2025 Redefines Youth Marketing

Posted onFebruary 4, 2025February 10, 2025 Author Vaishali Tripathi
Feature Image 2 2025 02 04T172746.769

Imagine capturing the attention of 400 million Millennials and Gen Z audiences, India’s most influential and tech-savvy consumer base. These two generations, known for their…

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