Advertising made simpler for you. Read about new Advertising Trends, Campaigns, and Strategies.
In a fast-paced digital world brimming with visual noise, sonic branding stands out as a powerful way to connect emotionally with audiences. From memorable jingles…
Campaign Objective Prestige Group, one of India’s leading real estate developers, aimed to enhance brand awareness and engagement among potential homebuyers. The objective was to…
Campaign Overview In a landscape where crypto advertising faces strict regulations, Delta Exchange made a bold move—it didn’t just find a way to advertise, it…
Brand Impact through Sports Marketing Sports and marketing have always been intertwined. For instance, similar to the way endorsement deals work today, ancient Greek athletes…
When it comes to elevating your brand’s online presence, the Indian Premier League (IPL) offers unparalleled opportunities. Beyond the thrilling cricket matches, IPL sponsorships provide…
In a groundbreaking move that has left all of India raving, Viacom18 and Disney Star have merged and are now known as the “New Titan”…
Think IPL advertising is reserved for big brands with deep pockets? Think again. IPL 2025, with its massive reach and cost-effective ad formats on JioCinema,…
Imagine capturing the attention of 400 million Millennials and Gen Z audiences, India’s most influential and tech-savvy consumer base. These two generations, known for their…
With IPL 2025 poised to engage over 620 million viewers, advertising on this platform offers unmatched opportunities. But we know you have questions—about costs, targeting,…
1. Merging Cricket and Entertainment to Create a Cultural Phenomenon The IPL isn’t just a cricket tournament – it’s a national festival where sports meet…