List of Leading Radio Stations in India for Advertising
Our list of leading Radio Stations in India is for advertisers who are looking for the best return on investment.
Top 10 Leading Radio Stations in India:
Radio Mirchi, often known as 98.3 Mirchi, is an Indian national network of commercial FM radio stations. It is owned by Entertainment Network India Ltd (ENIL), one of the Times Group’s companies. It is India’s first privately owned radio station. Radio Mirchi’s slogan is “Mirchi Sunnewaale Always Khush!”
Radio Mirchi publishes weekly music charts, often known as record charts, for India. The most popular charts are Mirchi Top 20, which contains Bollywood songs and is now chosen by celebrities, and Indie Pop 10, which is for independent music. These rankings are published weekly in the Indian English-language daily newspaper The Times of India and on the official website of Radio Mirchi.
Radio Mirchi has stations in India and also in GCC countries. UAE, Qatar, and Bahrain. As per the data provided by IRS released in the year 2017, Radio Mirchi has emerged as the number one FM broadcaster in Delhi and Mumbai, as well as in the top 8 metros taken together.
Sun Group owns Red FM, an Indian FM radio network located in Chennai. The network distributes material in Hindi, Urdu, Bengali, Telugu, Kannada, and Malayalam, among other Indian languages. Suryan FM 93.5 was renamed RED FM in 64 towns throughout India on August 14, 2009.
Big FM is one of India’s largest radio networks, with a primary frequency of 92.7 MHz. It is a subsidiary of Reliance Broadcast Ltd., which operates 58 stations in the nation, serving around 1.9K cities and 1.2 Lakh villages. It is available to approximately 34 million Indians across the country. BIG FM is noted for its timeless music and thought-provoking content and is a pioneer in storytelling with significant assets such as Suhaana Safar with Annu Kapoor and Yaadon Ka Idiot Box with Neelesh Misra. BIG FM reopened in January 2019 with a new philosophy and positioning statement, “Dhun Badal Ke Toh Dekho.” Big FM debuted in September 2006 and has since chosen outstanding programming that has resulted in some high-impact communication campaigns.
Radio City, a subsidiary of Jagran Prakashan Ltd, is a division of Music Broadcast Limited (MBL). Radio City, India’s first FM radio broadcaster, and with over 20 years of experience in the radio industry, has regularly been the number one radio station in Bengaluru and Mumbai, with 24.7 and 15.3 average listenership shares, respectively. With its brand idea of “Rag Rag Mein Daude City,” Radio City has led the transformation of FM radio by providing distinctive, ground-breaking content that evokes city enthusiasm in listeners. Over the years, Radio City has received over 100 awards from national and international venues such as Golden Mikes, India Radio Forum, New York awards, ACEF awards, and so on.
The newspaper Mid-Day started the Mumbai radio station Radio Midday, which was relaunched in 2002 as Go 92.5, an English-language radio station, on 92.5 Mhz before relaunching as Radio One with a new frequency in 2006. In Delhi, Mumbai, and Bangalore, Radio One operates India’s largest International format Network. Radio One targets sophisticated and developed listeners, dubbed “International Indians” by the company. Radio One is available in seven Indian cities. It operates the largest international format radio network in India in Delhi, Mumbai, and Bangalore. Radio One is part of the Fever Network, which also includes Fever FM, Radio Nasha, and Radio One.
Indigo 91.9 FM is Bangalore and Goa’s first and longest-running international radio network. Asianet News Media and Entertainment Pvt. Ltd. owns the channel. The brand is positioned as Fun Young India’s radio station. They started their adventure in 2006 to channel the energy and enthusiasm of the constantly rising young population. With a varied range of foreign music playing, Radio Indigo became known as the “colour of music” and has now evolved as the radio station for Fun Young Bangalore and Goa.
94.3 MY FM is a pioneering radio brand. MY FM is DB Corp Ltd’s radio company. Launched in 2006, MY FM takes a bottom-up strategy to establish its network throughout 30 Tier 2 and Tier 3 cities and states. As MY FM has been highly effective in concentrating on unique market preferences and explicit guidelines in Tier 2 and 3 markets, they truly symbolize emotional ownership and a personalized approach to the station. MY FM has grown to become India’s leading local FM Network, thanks to in-depth industry knowledge and excellent audience engagement. The brand idea pervades every part of MY FM, encouraging listeners to live their lives to the utmost while giving the brand a young and vibrant feel.
With over 16 million listeners, Fever FM is the country’s fastest-growing modern Bollywood station and the destination station for the young. Fever FM has introduced material in a variety of genres (music and non-music) since its inception. Fever FM has also fueled the sports and IPL boom in the country with collaborations with the country’s largest franchises.
Hit FM is a great radio station for advertising. It serves a good demographic segment of the community. Hit FM allows you to simply reach out to your target demographic and market your company. Hit FM operates with tremendous growth and speed, ensuring maximum brand awareness.
Air FM Gold is an FM radio station that broadcasts in cities like Mumbai, Delhi, and Chennai. All India Radio, a government-owned corporation and a part of Prasar Bharati, operates it. In Mumbai, it broadcasts Hindi and English music, as well as hourly news in both languages. The Former Minister of Information and Broadcasting launched it on August 15, 2001. It broadcasts on 100.1 Mhz in Mumbai and 100.1 Mhz in Delhi.
The Media Ant is one of the top radio advertising agencies since it provides a variety of services to assist businesses in reaching their target market. Strategic planning and media planning are all available. The Media Ant also has a large network of publishers, advertisers, and media sources, which allows businesses to reach a large audience.
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