Headlines: Top media ad news in India for the week Date: 21st June – 27th June
Digital continues to grow, TV to recover faster than other mediums. As per Tam AdEx report, other mediums witnessed a drop in ad volumes in…
Tag: Weekly News
Headlines: Top Media Ad News In India For The Week (Date : 7th June – 13th June 2021)
Star Plus trumps FTA channels to emerge as ‘most-watched’ in the overall market. Before this, Zee TV dominated the overall market with 675 million impressions…
Headlines: Top Media Ad News in India for the Week (Date : 17th May – 23rd May 2021 )
Alcohol ad spend to see 5.3% growth in 2021: Zenith report. The Business Intelligence – Alcohol: Beer + Spirits report states that digital advertising will…
Headlines: Top Media Ad News in India for the Week (Date: 3rd May – 9th May 2021)
Disney+ Hotstar has 41% share of Indian online video subscription market: Omdia. The OTT platform’s subscription base tripled in less than a year, from 8…
Headlines: Top Media Ad News in India for the Week (Date : 26th April – 2nd May)
Pay DTH platforms added 290,000 active subs in Dec quarter: TRAI. Cricket accounted for 87% of Indian Sports Sponsorship: GroupM ESP Report 2021.The report considered…
Headlines: Top Media Ad News in India for the Week (Date : 19th April- 25th April)
Growth in television ad volumes across all genres seen in January and February this year has been further consolidated in March with 456 million seconds…
Headlines: Top Media Ad News in India for the Week (Date: 5th April- 11th April)
GroupM in association with Exchange4Media has released a report “Voicebox: Give your brand a voice”. Some of the highlights of the report include: There are…
Headlines: Top Media Ad News in India for the Week (Date : 22nd March – 28th March )
Noida may allow operators to use 25% of e-cycle stations for ads. The ambitious rent-a-bike facility was supposed to take off a year ago, but…
Headlines: Top Media Ad News in India for the Week Date : 15th March – 21st March
Viacom18 gears up for launch of COLORS Cineplex Bollywood on April 1. With the launch, Viacom18 will further expand its movie portfolio with an aim…
Headlines: Top Media Ad News in India for the Week (Date : 8th March – 14th March)
According to a brand valuation report by Duff and Phelps, pandemic shaves off IPL brand value by 3.6% to Rs 45,800 Cr in 2020. Dentsu…