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In a groundbreaking collaboration, Tech Mahindra and Amazon Web Services (AWS) have joined hands to develop an innovative sports cloud platform. The partnership, established through…
Sports marketing has always been a harbinger of innovation, pushing the boundaries of technology and viewer experience. In this era of digital transformation, a new…
During the live streaming of the 2nd T20I match between India and Australia on JioCinema, a surprising event occurred as the viewership counter on the…
Despite the disappointment of not clinching the cup, advertisers exhibited remarkable resilience during the ICC Men’s Cricket World Cup 2023. Industry experts note that the…
Engaging with younger audiences is an ongoing challenge for sports brands in today’s digital landscape. As we navigate the uncharted waters of an ever-evolving era…
Ever wondered why your favorite teams have those cool logos on their jerseys or why there are ads all over the stadium during a game?…
Welcome to the bustling world of Indian television, a landscape teeming with creativity, diversity, and millions of engaged viewers. For advertisers, this isn’t just a…
In a world where the echoes of traditional learning are fading into the past, we stand at the forefront of a new era. The year…
Founded in 2015, Wynk is a music streaming platform owned by Bharti Airtel with over 39.3 million monthly active users. The app was initially available…
Hey there, sports fan! You know, when we’re cheering on our favorite teams, it’s hard not to notice the array of logos and brands plastered…