Headlines: Top Media Ad News in India for the Week (Date : 31st May – 6th June 2021)
Google to allow Android 12 users to opt out of interest-based advertising.The phased rollout of the service will affect apps running on Android 12 devices…
Google to allow Android 12 users to opt out of interest-based advertising.The phased rollout of the service will affect apps running on Android 12 devices…
Mythology, Comedy emerge as top genres in W19 over W14 on Hindi GECs: BARC. Data says that TV witnessed a 73% increase in mythological content…
According to BARC India, ad volumes have grown by 34% in the second half of 2020. The data was revealed in the television measurement company’s…
1- Online news and OTT content has been brought under the jurisdiction of the Ministry of Information & Broadcasting. 2- IPL 13 is estimated to…
Omnicom Mediagroup has released a report “COVID- 19: The impact on Media Consumption of Indians”. The report provides comprehensive insights into the evolving media consumption…
1. Jio has apparently pulled out of free IPL streaming for its users. This can severely impact Hotstar’s user base available for advertising. 2. TikTok…
Flipkart is again in news for last few weeks and this time it is not related to e-commerce. Surprised? According to recent news reports, Flipkart…