What Is Influencer Marketing? And How To Work With The Influencers

Influencers are no more a homogenous group of individuals with a humongous number of followers. They have been successful in expanding their domain beyond just…
Influencers are no more a homogenous group of individuals with a humongous number of followers. They have been successful in expanding their domain beyond just…
The steady growth of the digital space has undoubtedly changed the way audiences perceive a brand and make purchases. At the same time, brands too…
Change is inevitable! The same goes for the advertising scenario which has been predominantly impacted by the digital world. The quick transition has forced firms…
One can be called an influencer on the basis of the following: Someone who has the ability to influencer other people’s opinions and decisions due…
The power of influencers is not unknown to anyone. A few weeks back, an octogenarian couple running a dhaba- “Baba Ka Dhaba” was promoted by…
You may think that the responsibility of communicating and content creation in case of influencer marketing lies with the influencers and you just have to…
Social media marketing refers to promoting one’s brand and products on various social media platforms like Instagram, Facebook, YouTube etc while influencer marketing refers to…
This article tries to answer the most basic yet confusing questions around influencer marketing. What is influencer marketing? How can influencer marketing help your brand?…