Political Advertising: Best Platforms to Use in 2023
What is politics in India? It is the race to become a household name and reach every possible Indian in the country. The political parties…
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What is Commercial Advertising? Ultimate Guide to Boost Sales in 2025
Commercial advertising is a form of marketing that uses paid media to reach, influence, and convert potential customers. Its primary goal is to increase product…
What is VR Advertising? Types, Future & Examples
The Power of Virtual Reality Advertising: An Introduction Have you ever tried a product and felt disconnected from it, like you couldn’t fully grasp its…
5 M’s of Advertising & Examples You Need to Know
In today’s fast-paced world, where consumers are bombarded with messages from multiple sources, it’s essential to create effective advertising campaigns that capture their attention and…
How Much Should a Company Spend on Digital Advertising?
Are you a business struggling to allocate a digital advertising budget for your brand? When trying to break down a budget there is no exact…
What is 3D Advertising? Types, Benefits & Examples
3D advertising is the most recent method used by firms to improve their marketing outcomes. You can make your business stand out by enhancing engagement…
What is AI Advertising? Types, Platforms & Examples
AI Advertising is where the power of artificial intelligence meets the art of advertising! Gone are the days of traditional ads that only rely on…
Case Study- Paradise Biryani- How the Brand used Digital Media to Increase Awareness and App Install
Product/Service Founded in the year 1953 in Hyderabad, Paradise Biryani is a casual dining outlet that offers a unique dining experience with the restaurant offering…
Ultimate Guide to Digital Marketing for Startups in 2024
Today, startups must have a strong online presence to effectively reach and engage with their target audiences. The most cost-effective and efficient way to do…
The Shifting Trends in FMCG Ad Spends: A Move from Traditional to Digital
For decades, the fast-moving consumer goods (FMCG) industry has relied heavily on traditional forms of advertising such as television, radio, and print media to reach…