Advertising made simpler for you. Read about new Advertising Trends, Campaigns, and Strategies.
In Q2 2025, Google Ads will transition its Video Action Campaigns (VAC) into the more robust Demand Gen format, offering advertisers greater reach, creative flexibility,…
Sporting events are the key for brands to feature their brands and there is an addition to the Women’s T20 World Cup as festive season…
Organizations must grasp the differences between B2B and B2C marketing to position themselves effectively. Each approach has unique strengths, challenges, and features. This article will…
Harnessing the power of Google Ads is vital for both seasoned marketers and business owners venturing into online advertising. Given Google’s status as a leading…
Raksha Bandhan is one of India’s most cherished festivals, celebrating the special bond between brothers and sisters. This occasion is rich with memories, and as…
Are you up for making your healthcare brand smarter on social networking sites? From busy hospitals to dedicated clinics, your social media visibility has never…
What is advertising? Advertising is a paid activity that is carried out to increase the sales of a company’s product or service.In advertising, various creative…
Ever wondered why a marketing campaign that explodes in big cities completely flops in small towns? Or why brands like Coca-Cola and Nike use entirely…
In a recent afaqs panel discussion, experts explored how marketers can leverage connected TV (CTV) and retail media to reach consumers more effectively. As traditional…
Social commerce is the future of online shopping since it pulls together consumers’ engagement in social media and the swift buying experience of e-commerce. Therefore,…