Headlines: Top Media Ad News in India for the Week (9th-16th Nov)
1- Online news and OTT content has been brought under the jurisdiction of the Ministry of Information & Broadcasting. 2- IPL 13 is estimated to…
Search Results for: ipl
Headlines: Top Media Ad News in India for the Week (2nd – 9th Nov)
Audio OTT platforms have reached to 23.3 million adults in India in September 2020- Kantar-VITON Ad Volumes for Mutual Funds on TV, Radio, & Print…
Headlines: Top Media Ad News in India for the Week (26th Oct- 2nd Nov)
Republic Media Network launched its Hindi news digital platform – bharat.republicworld.com. Zenith, the ROI agency of Publicis Media, launched a new video entertainment report. According…
Covid-19 Effect on Indian advertising: Post-Lockdown state of Indian Advertising
In our article Advertising after lockdown: Where would advertisers’ money go? published in April 2020, based on industry insights and our website traffic, we made…
A complete Guide To Advertising In BIGG BOSS 16th Season On Colors
Why Do Advertisers Like To Advertise Their Brand In Reality Tv Shows? With becoming a dominant genre in Indian Television, Reality-TV has never ceased to…
Headlines: Top Media Ad News in India for the Week (12th – 19th Oct)
TAM released a new report “TAM Sports IPL 2020 Report”. According to the report: 8% growth registered in Avg. Ad volumes during 13th season of…
Headlines: Top Media Ad News in India for the Week (29th Sep- 5th Oct)
Enterr10 Television increases its regional footprint with Dangal Kannada, the channel is available across DTH and local cable networks. KPMG released its media and entertainment…
Festive season 2020 advertising: This year vs Last year (Part 1 of the series)
The festive season is around the corner. We are still facing the wrath of Covid-19 but with most businesses up and running and mega-events like…
Headlines: Top Media Ad News in India for the Week (15th- 21st Sep)
1. Nielsen has launched Nielsen Compass, a yearly dataset that covers critical elements from marketing campaigns including brands, pricing, and media platforms for marketers to…
How can channel share report help brands understand their target audience’s viewership preference (Part 5 of the series)
In the series TV advertising for first time advertisers, we have covered the following topics till date: TV Advertising Facts & Figures: Useful facts and…