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Category: Uncategorized

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Dissecting Hamleys Influencer Marketing Campaign 

Posted onJanuary 8, 2025January 8, 2025 Author Vaishali Tripathi
Case Study 12

Product/Service Hamleys, a renowned toy retailer, offers a magical shopping experience for both children and adults. The brand is well-known for its high-quality toys, games,…

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Dissecting L&T Finance Influencer Marketing Campaign 

Posted onJanuary 8, 2025January 8, 2025 Author Vaishali Tripathi
Case Study 13

Product/Service L&T Finance Holdings Ltd.a prominent non-banking financial company in India, provides a varied portfolio of financial products including consumer loans, home loans, and SME…

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What is brand awareness, and why is it important in 2025?

Posted onJanuary 8, 2025January 8, 2025 Author Vaishali Tripathi
What Is Brand Awareness

What is Brand Awareness? Brand awareness refers to how familiar your target audience is with your brand and its offerings. In simpler terms, it’s about…

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How to Create an Excellent Google Local Service Ads

Posted onJanuary 8, 2025January 8, 2025 Author Vaishali Tripathi
How To Create An Excellent Google Local Service Ads

When was the last time you searched for a plumber, a carpenter, or even an electrician online? Chances are, the first few results you saw…

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What Is Answer Engine Optimization- A Complete Guide

Posted onDecember 24, 2024December 24, 2024 Author Vaishali Tripathi
What Is Aeo

Consider the scenario where you search for “What is the best phone under ₹20,000.” You’ll find yourself on a Google search results page filled with…

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Top 9 Short-Form Video Trends That Will Define 2025

Posted onDecember 17, 2024December 17, 2024 Author Vaishali Tripathi
9 Short Form Video Trends For 2025 1

Short-form videos have transformed from bite-sized entertainment to a powerful medium of storytelling, education, and marketing. Platforms like TikTok, Instagram Reels, and YouTube Shorts have…

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What is Direct Marketing? Types, Strategies & Examples

Posted onDecember 13, 2024December 13, 2024 Author Vaishali Tripathi
Letter R 1

Direct marketing is an important technique in the marketing mix that involves the use of low level appeals to target consumers initiating an immediate response….

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What is Bing Advertising? – A Definitive Beginner’s Guide in 2025

Posted onDecember 10, 2024January 10, 2025 Author Vaishali Tripathi
Feature Image 2 2024 12 10T120824.456

As businesses explore innovative ways to stand out in a competitive digital world, many are expanding their strategies beyond Google Ads. Bing Advertising, powered by…

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What is Voice Search Optimization? How important is it now?

Posted onDecember 3, 2024December 3, 2024 Author Vaishali Tripathi
Feature Image 2 2024 11 26T122243.747 1

In a world where convenience drives consumer behavior, voice search has emerged as a transformative technology reshaping how users interact with the digital landscape. Businesses,…

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What Is a Short-Form Video? Importance, Types & Challenges

Posted onNovember 28, 2024November 28, 2024 Author Vaishali Tripathi
Short Form Video

As the amount of content available on the internet continues to grow, it is observed that the average human attention span has decreased to around…

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