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Category: Uncategorized

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Case Study: How L&T Finance Made 2-Wheeler Loans Instant with “Just Zoom”

Posted onDecember 15, 2025December 15, 2025 Author Vaishali Tripathi
Feature Image 49

Brand Overview L&T Finance is a leading financial services company in India, offering a wide range of solutions including loans, investment products, and insurance. Known…

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Uncategorized

Top 7 Cities for Impactful Metro Advertising in India

Posted onNovember 28, 2025November 28, 2025 Author Maanasa Parameswaran

Metro advertising has become one of the most impactful urban OOH formats in India, thanks to high daily footfall, long dwell times, and captive commuter…

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Uncategorized

How a 360° Campaign Drove 783+ Enquiries and 50% Reach for Dharav High School and DPS Gurgaon

Posted onNovember 13, 2025November 18, 2025 Author Vaishali Tripathi
School Campaign Srgb

Brand Overview Devyani International Ltd., a part of the diversified Devyani Group, operates in multiple sectors, including education. The group runs two school brands under…

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Uncategorized

What Is AI in SEO and Why Does It Matter?

Posted onNovember 12, 2025November 12, 2025 Author Maanasa Parameswaran
Ai In Seo

TL;DR AI revolutionizes SEO by automating keyword research, content creation, technical audits, and user experience optimization. Tools like ChatGPT, Google’s RankBrain, and machine learning platforms…

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Best Onam Creative Ads by Brands: Photos & Illustrations

Posted onAugust 29, 2025August 29, 2025 Author Maanasa Parameswaran

Onam, Kerala’s grandest festival, offers a canvas for brands to tap into the rich cultural heritage, vibrant traditions, and the joyous spirit of togetherness. From…

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Marketing, Uncategorized

Snapchat Marketing Ultimate Guide for 2025

Posted onJune 25, 2025June 25, 2025 Author Chetana HP
Feature Image 16

Introduction: Why You Can’t Ignore Snapchat in 2025 Once known just for its disappearing messages and funky filters, Snapchat has grown into a dynamic marketing…

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IKEA Green Marketing – How Sustainability Drives Its Success

Posted onJune 17, 2025June 17, 2025 Author Maanasa Parameswaran

What is Green Marketing? (A Business Strategy) Green marketing goes beyond simply offering eco-friendly products. It involves aligning a company’s business practices with sustainability at…

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Attention Advertising: The Future of Measuring Campaign Success

Posted onMay 29, 2025May 29, 2025 Author Arpita
Attention Marketing

What Is Attention Advertising? In the digital advertising world, marketers are constantly on the hunt for the next big metric that can prove an ad’s…

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Advertising, IPL, Sports Advertising, Sports Marketing, Uncategorized

Why Brands Should Advertise During the IPL – With Real Campaign Wins of 2024 & 2025

Posted onMay 26, 2025May 30, 2025 Author Shrivar Todi
Ipl

The Indian Premier League (IPL) isn’t just a sporting event—it’s India’s biggest advertising stage. With hundreds of millions of viewers tuning in across mobile, TV,…

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Marketing, Uncategorized

Landing Page Personalization: A Complete Beginner’s Guide [2025]

Posted onMay 6, 2025May 6, 2025 Author Shrivar Todi
Landing Page Personalization

What is Landing Page Personalization? Landing page personalization means adjusting the content, layout, and message of a landing page to match the needs, behavior, or…

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