Should You Spend on Sports This Season—or Sit It Out?
Every big cricket season, the same question lands on marketing decks: “Are we doing anything around sports this year?” Inside most teams, the answers split…
Every big cricket season, the same question lands on marketing decks: “Are we doing anything around sports this year?” Inside most teams, the answers split…
The top 10 sports marketing agencies in India for 2025 include The Media Ant (comprehensive multi-platform sports advertising with 350,000+ media options), RISE Worldwide (full-service…
The Women’s Premier League (WPL) 2026 runs from 9 January to 5 February 2026, with matches held in Navi Mumbai (DY Patil Stadium) and Vadodara…
As football continues to grow in popularity across India, the Indian Super League (ISL) has emerged as a powerful platform for brands seeking consistent visibility,…
India’s sports calendar is no longer limited to cricket. With the growing popularity of Pro Kabaddi League (PKL), brands now have new, high-impact arenas to…
Bilateral cricket series are no longer just fillers between marquee tournaments. With high-frequency viewership, focused regional penetration, and lower media clutter, they offer brands a…
The ICC Champions Trophy may be shorter in duration than the World Cup or IPL, but it delivers concentrated, high-intensity viewership—especially when India takes the…
The ICC Cricket World Cup isn’t just a sporting event, it’s a nationwide celebration that commands undivided attention. From living rooms to mobile phones, millions…
The Indian Premier League (IPL) isn’t just a sporting event—it’s India’s biggest advertising stage. With hundreds of millions of viewers tuning in across mobile, TV,…
Discover how emerging sports in India are revolutionizing the marketing landscape beyond cricket. Explore key growth stories, leading athletes, successful brand campaigns, and why brands can’t afford to ignore the unstoppable rise of emerging sports in India. Unlock new audiences and opportunities with real examples, data, and expert insights.