Top 10 Memorable Ads from Indian Festivals
Indian festivals are a kaleidoscope of vibrant colors, rich culture, and age-old traditions, celebrated with boundless joy and enthusiasm throughout the nation. These festivities, ranging…
Category: Series
T20 Cricket World Cup Ads Influence 85% of Viewers, Reveals iCubesWire Survey
A recent survey conducted by iCubesWire, an ad technology platform, has unveiled significant insights into the viewing habits, platform preferences, and advertisement influences among fans…
SCORE Has Identified Tata Salt, Dream11, and Sprite As Some of The Top Advertisements During IPL 2024
The survey encompassed 36 cities, including metros, tier 1-2-3 towns, and NCCS A/B, resulting in SCORE ranking the top 10 ads that performed best during…
Are Advertisers Cutting Back On Their Spending Because of The Elections?
Ad experts suggest that numerous advertisers are currently adopting a cautious approach as they await the outcome of the polls. The uncertainty surrounding the election…
Indexed Ad Volumes for IPL 17 on TV Witness 16% Growth in First 55 Matches
According to the latest update from TAM Sports-IPL 17 ad report, the indexed ad volumes per channel for IPL 17 on television have surged by…
Star Sports Unveils ‘Star Deals’ to Elevate Second Screen Engagement During IPL Broadcasts
Star Sports is revolutionizing television advertising with the introduction of an innovative solution aimed at enhancing viewer engagement during IPL matches. The groundbreaking solution, dubbed…
IPL 2024 Experiences a Groundbreaking Television Broadcast with Unprecedented Features
The ongoing Indian Premier League (IPL) 2024 has been captivating audiences with its exceptional performances, creating an electrifying atmosphere. However, those fans who prefer to…
The Transformation of IPL Viewership: Shifting from TV to Digital Supremacy
Digital platforms have revolutionized the way we experience the IPL. It’s no longer just about watching the game, it’s about immersing yourself in the electrifying…
Uday Shankar Reveals: JioCinema Aims for Record-Breaking 600 Million IPL Viewership Across Digital and CTV Platforms
Uday Shankar, Vice Chairman of Viacom18, highlighted JioCinema’s ambitious goal of reaching 600 million viewers for IPL across Digital and CTV platforms. He emphasized the…
IPL 17 Advertising Boom: TAM Report Reveals 59% Category Growth & 38% Surge in Advertisers
In the most recent season of the Indian Premier League (IPL), which consisted of 31 matches, the advertising landscape experienced significant growth and development compared…