E-commerce and gaming take the spotlight as the leading advertisers for IPL 2024.
Television Advertising saw a 9% percent increase in growth in comparison to 2023 in just the first 31 matches of Indian Premier League 2024. There…
Category: Advertising
Top Travel Influencers in India | Travel Influencers List
In 2024, India’s travel influencer landscape continues to evolve with dynamic storytellers and adventurers captivating audiences nationwide. From the serene Himalayan foothills to the sun-kissed…
What Is Comparative Advertising? Definition and Examples
Comparative advertising is a strategic marketing approach that involves directly comparing one’s product or service to that of a competitor. This practice aims to highlight…
What is Visual Advertising? Explained
What is Visual Advertising? Visual advertising is the most powerful form of advertising. This brings a lot of relativity to the consumers who consume these…
5 Best Augmented Reality Advertising Campaigns
What is Augmented Reality Advertising? Imagine walking down the street and seeing a floating animation of a new sneaker appear on your friend’s foot, or…
What is Product Placement, and Why Does it Matter?
Product placement is now a crucial component of marketing tactics, smoothly incorporating brands into different types of media. This approach includes featuring products or brands…
Top Fitness Influencers In India
Have you ever imagined yourself as one of the people in-charge of the entire fitness sector? So, on this occasion, we’ll sneak a peek into…
What is Omnichannel Marketing? Benefits and Examples
What is Omnichannel Marketing: Explained Omnichannel marketing represents a pivotal shift in the way businesses approach customer engagement. Unlike traditional marketing approaches, which often operate…
Top 10 Must-Know Holiday Marketing Tips for 2024
Introduction to Holiday Marketing Holiday marketing is an essential aspect of any business strategy, especially as the festive season approaches. It’s a time when consumer…
What is Niche Marketing? Examples & Advantages
Understanding Niche Marketing Niche marketing is a strategic approach where businesses target a specialized segment of the market rather than pursuing a broad audience. This…