Sports Advertising vs Performance Marketing Impact & Strategies
In the world of small and medium-sized businesses, every dollar counts and exposure is crucial. Given this environment, getting the right marketing plan isn’t merely…
Author: Vaishali Tripathi
Case Study – Popeyes Multi-media Campaign Strategies.
Brand/service Popeyes is a globally renowned quick-service restaurant chain specializing in bold and flavorful Louisiana-inspired fried chicken. Founded in 1972 in New Orleans, Louisiana, Popeyes…
Exploring the Innovative Marketing Techniques of ‘The Archies’
Introduction In the lush valleys of Northern India, nestled like a forgotten melody, lies the fictional town of Riverdale. It’s not just any town, it’s…
Top 10 Innovative Advertising Campaigns
In the dynamic world of entertainment, advertising campaigns play a crucial role in capturing the imagination and attention of audiences worldwide. From groundbreaking television commercials…
10 Best Travel & Tourism Ads
The world of travel and tourism is a realm of endless exploration and discovery, where the allure of new destinations and experiences beckons adventurers from…
A Complete Guide To Sports Team & Franchise Sponsorship
Why Sports Sponsorship Matters for Your Brand? Picture the excitement of a major sporting event. The stadium is buzzing, fans are cheering, and athletes are…
10 Best Healthcare Advertising Campaigns
In the ever-evolving landscape of healthcare, engaging and impactful campaigns play a crucial role in educating the public, promoting health services, and inspiring positive change….
Top 10 Challenges Marketers Face in Modern Advertising
In the fast-paced world of modern advertising in India, marketers encounter a host of unique challenges. From navigating the diverse cultural landscape to staying ahead…
Shrijit Neogy Unveiling the Potential of Emerging Sports in India and Brand Engagement
The sports landscape in India, traditionally overshadowed by the towering presence of cricket, is undergoing a transformative shift in recent times. While cricket continues to…
Sports Advertising for Real Money Games: A Forbidden Fruit !
Introduction Indoor gaming has been ingrained in Indian culture for generations, evolving from traditional boards to the virtual realm. Despite the transformation, the passion for…