Ads that caught the attention of people using popular news or events.
A consumer’s brain can hold only limited information before it becomes fatigued. But the media with a passion for economics of attention, has come up…
Author: Samir Chaudhary
Volvo Bus Advertisement in Bangalore
If you have ever been to Bangalore, two things that you would never stop talking about are the weather and the traffic. While being a…
Interesting ads targeting women.
The advertising sector in our country has shown several indications of evolving for the better and gender targeting is one of the oldest forms of…
How is cinema advertising helping small businesses to advertise.
While cinema has been central part of the Indian community for over 30 years, the past 6 years have seen an impressive growth in the…
Advertising ideas for GST Filing and Invoicing software
The roll out of Goods and Services Tax popularly known as GST is all set for July 1st 2017. Hailed as one of the largest…
Advertising ideas for promoting a new business in Pune
Pune is the second largest city in Maharashtra and the ninth most populous city in the country with a population of 6,226,959 and a sex…
How to plan your first radio campaign
If you are reading this, then you have probably have been through the first 3 important steps of your business already. Definition & understanding of…
Will Tubelight be Bahubali enough for advertisers?
Karan Johar once famously quipped, Eid release is owned by Salman. While it upset other Bollywood biggies, Karan was certainly quoting data. A cursory look…
6 Practical strategies to attract traffic to your new online store
If you’re planning to start up an online store, the foremost thing you ought to be thinking about how to drive more visitors to your…
Where are the SMEs spending their advertising money?
Small and medium business enterprises better known as SMEs are the largest contributors to the economy of any country. In India, they constitute the most…