Advertising made simpler for you. Read about new Advertising Trends, Campaigns, and Strategies.
The Article Series In the series TV advertising for first time advertisers, we have covered the following topics till date: TV Advertising Facts & Figures:…
2020 is a year that needs no introduction. It has become a synonym for unprecedented. While the entire world has spent the year grappling with…
Brands spend millions of rupees in advertising every year and worry about the following: Brand Recall, Reach, Conversion, ROI. But there is something more to…
2020 has been a unique year so far. With the advertising revenue for the first half of the year totally wiped out by the pandemic,…
The Article Series In the series TV advertising for first time advertisers, we have covered the following topics till date: TV Advertising Facts & Figures: Useful…
One can be called an influencer on the basis of the following: Someone who has the ability to influencer other people’s opinions and decisions due…
The power of influencers is not unknown to anyone. A few weeks back, an octogenarian couple running a dhaba- “Baba Ka Dhaba” was promoted by…
You may think that the responsibility of communicating and content creation in case of influencer marketing lies with the influencers and you just have to…
Social media marketing refers to promoting one’s brand and products on various social media platforms like Instagram, Facebook, YouTube etc while influencer marketing refers to…
1- Online news and OTT content has been brought under the jurisdiction of the Ministry of Information & Broadcasting. 2- IPL 13 is estimated to…