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Author: Arpita

IPL

IPL 2022 Advertising Budget Calculator (For Hotstar Video Ads)

Posted onFebruary 22, 2021February 16, 2022 Author Arpita
Ipl 2021 Budget Calculator

The most frequently asked question on IPL 2022 Advertising has been “How much will it cost to advertise in IPL 2022 on Hotstar?” While when…

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TV, TV Advertising

TV Advertising : How Long Should My Television Campaign Run?

Posted onFebruary 11, 2021August 2, 2022 Author Arpita
Tv Ad Agency

The Article Series In the series TV advertising for first time advertisers, we have covered the following topics till date: TV Advertising Facts & Figures:…

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Trivia

Media Trivia: Digital Advertising in India 2020

Posted onFebruary 11, 2021February 11, 2021 Author Arpita
Indian Advertising Quiz

This quiz is based on the latest DAN-e4M report on Digital Advertising in India 2021. Check how updated you are with the latest trends. Ready…

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TV, TV Advertising

TV Advertising FAQs: How many ad spots should I run per day on television? (Part 8 of the series)

Posted onJanuary 15, 2021January 15, 2021 Author Arpita
People Hands With Remote Watching Football Game 9083 2169

The Article Series In the series TV advertising for first time advertisers, we have covered the following topics till date: TV Advertising Facts & Figures:…

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Top10-2019

Top 10 Advertising Platforms of 2020

Posted onDecember 21, 2020December 21, 2020 Author Arpita
Top 10 Social Media Influencers

2020 is a year that needs no introduction. It has become a synonym for unprecedented. While the entire world has spent the year grappling with…

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Trivia

Media Trivia: Do people trust the ads they see?

Posted onDecember 10, 2020December 10, 2020 Author Arpita
Businessman Hand Holding Wooden Cube Block With Trust Business Word Table Background 42256 1453

Brands spend millions of rupees in advertising every year and worry about the following: Brand Recall, Reach, Conversion, ROI. But there is something more to…

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Festive

Diwali 2020: A Complete List of Diwali 2020 Ads

Posted onDecember 10, 2020December 10, 2020 Author Arpita
Indian Festival Diwali Candle Dark Background 96696 1583

2020 has been a unique year so far. With the advertising revenue for the first half of the year totally wiped out by the pandemic,…

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TV

TV Advertising FAQs: How long should my television ad be? (Part 7 of the series)

Posted onDecember 4, 2020December 4, 2020 Author Arpita
Television Mock Up 1135 19

The Article Series In the series TV advertising for first time advertisers, we have covered the following topics till date: TV Advertising Facts & Figures: Useful…

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Frequently Asked Advertising Questions

Who is a social media influencer?

Posted onDecember 2, 2020December 2, 2020 Author Arpita
Influencer Concept Young Guy Smiles Yellow Space 102583 2292

One can be called an influencer on the basis of the following: Someone who has the ability to influencer other people’s opinions and decisions due…

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Frequently Asked Advertising Questions

How can influencers help your business?

Posted onDecember 2, 2020December 2, 2020 Author Arpita
Baba 571 855

The power of influencers is not unknown to anyone. A few weeks back, an octogenarian couple running a dhaba- “Baba Ka Dhaba” was promoted by…

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