IPL 2022 Advertising: A Complete Guide to IPL Sponsorship and Advertising (Updated: Feb 2022)
IPL is not only one of the biggest annual Cricket events but a festival in India. In a country like India where Cricket is a…
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IPL 2025: What’s New For The Advertisers?
The Indian Premier League (IPL) has always been a spectacle of cricket, glamour, and unparalleled advertising opportunities. This year, IPL 2025 takes a quantum leap,…
5 Reasons for Video Advertising during IPL on Hotstar (Updated Feb 2022)
Want to advertise during IPL matches but the budget is too low for TV Advertising? No Problem. IPL 2022 is going to take place in…
Media Trivia: India Connected TV Report 2021
This quiz is based on the India CTV Report 2021 by Mediasmart, which talks about the growth of Connected TV in India during 2021. In…
Headlines: Top media ad news in India for the week (Date: 28th December – 3rd January 2022)
As per TAM AdEx, Shah Rukh Khan was the top celebrity ambassador with an ad volume share of 14% during the ICC T20 WC ’21….
Expand your Brand’s Reach with Digital Screen Branding in Apartments
Digital OOH Advertising in India We are sure you have heard of the term DOOH advertising, as it is gaining popularity globally. In order to…
Headlines: Top media Ad News in India For The Week (Date: 21st December – 27th December 2021)
BARC week 50: Sun TV leads across all genres. The channel has registered 2748.43 weekly AMAs, Star Maa holds the second position with 2702.64 weekly…
Top 10 Interesting Indian YouTube Ads of 2022
For the Indian advertising industry, the year 2022 felt like the punishment of Sisyphus. Endlessly rolling the rock on top of the mountain, only to…
Headlines: Top media ad news India for week starting 13/10
According to the market estimates, the cost of out-of-film & co-branded associations may range from Rs 40 lakhs to crores. The cost of one brand’s…
The Blurring Lines Between Digital and Outdoor: A Case Study on Classplus and FloBiz
Every day, we come across countless examples that reflect and further re-establishes the all encompassing power of technology. Starting from the very first written advertisement…