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Brand Impact through Sports Marketing Sports and marketing have always been intertwined. For instance, similar to the way endorsement deals work today, ancient Greek athletes…
Nail-biting hits, high octane drama and intra-team rivalry, this glitzy sporting event has it all. Yes we are talking of glamour and sports, and only…
Sports Advertising: The Game Changer For Brands It isn’t a secret that brands are quick enough to jump into the sports advertising bandwagon, which is…
Key Takeaways TV Advertising during IPL or Hotstar IPL Advertising : Which is better? Article In our last articles, we discussed ‘What’s New for Advertisers…