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Search Results for: ipl

Advertising, Traditional Marketing

What is Traditional Marketing? Definition, Types and Examples 

Posted onMarch 27, 2024April 16, 2025 Author Chetana HP
Traditional Marketing

Traditional marketing has been a fundamental part of businesses’ promotional strategies for years. It involves using offline channels to connect and engage with target audiences….

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Advertising, Marketing

What is Direct Response Marketing? Benefits and Examples

Posted onMarch 26, 2024March 27, 2024 Author Chetana HP
Direct Response Marketing

Direct response marketing is an active and outcome-oriented approach that enables businesses to prompt immediate action from their target audience. In a saturated marketing landscape,…

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Advertising

7 Surprising Facts About the Psychology of Advertising 

Posted onMarch 26, 2024March 26, 2024 Author Chetana HP
The Psychology Of Advertising

The field of Advertising Psychology reveals the complex mechanisms that influence consumer behavior and determine the success of marketing campaigns. In the ever-changing world of…

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Advertising

How Influencers Affect Online Buying Behavior?

Posted onMarch 18, 2024March 20, 2024 Author Vaishali Tripathi
Online Influencers

Do you sometimes immerse yourself in your social media that then suddenly, you are on a stillness due to a familiar influencer who just sold…

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Case Study

Dissecting Meghalaya Tourism’s World Cup 2023 Sports Campaign with Disney+ Hotstar

Posted onMarch 14, 2024March 14, 2024 Author Vaishali Tripathi
Sports Campaign

Product/Service Landscapes, misty hills, and abundant cultural heritage are sure to catch every traveler’s heart when traveling on a tour of Meghalaya. It is a…

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Advertising

JioCinema, ShareChat & Moj Forge Partnership to Bring Compact Sports Content to Wide Audience

Posted onMarch 12, 2024March 12, 2024 Author Vaishali Tripathi
Featured Images 67 1

The arrangement grants JioCinema access to the expansive user network of ShareChat and Moj, which together account for more than 325 million users. ShareChat and…

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Sports Marketing

Top 10 Most Watched Sports in India 2025

Posted onMarch 5, 2024January 7, 2025 Author Vaishali Tripathi
Featured Images 81

India, a country rich in traditions and sports fervor through the years, has observed a wide spectrum of sports taste from its citizenry. While marching…

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Advertising

What is Advertising Campaign Planning? Process and Factors

Posted onFebruary 29, 2024April 16, 2025 Author Chetana HP
What Is Advertising Campaign Planning?

In the exciting world of business, getting noticed is absolutely essential. That’s where Advertising Campaign Planning comes in as the genius behind the scenes, creating…

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News, Uncategorized

Viacom18 signs multi year strategic deal with Moloco for Ad serving on JioCinema

Posted onFebruary 28, 2024February 28, 2024 Author Vaishali Tripathi
Featured Images 53

Advertising is one of the key modules for revenue generation on streaming platforms and to streamline the process of Ad serving Viacom18 has signed a…

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Digital, Digital Advertising

5 Types of Visibility in Digital Marketing

Posted onFebruary 27, 2024February 27, 2024 Author Chetana HP
5 Types Of Visibility In Digital Marketing

In the dynamic world of digital marketing, establishing a strong online presence is crucial for achieving success. As businesses navigate through the complexities of the…

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