Headlines: Top media ad news in India for the week (Date: 11th October – 17th October)
According to TAM AdEx there has been a 55% surge in retail advertising on TV during Jan-Aug ‘21. The leading advertiser in this category on…
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Headlines: Top media ad news in India for the week (Date: 26th July – 1st August)
Sony ropes in 7 sponsors for India tour of England. Pan Bahar, Byju’s, Mahindra Sports Utility Vehicles, Kent Mineral RO, Fogg, UltraTech Cement and Pharmeasy…
Case Study: How WaterScience used digital medium to increase their website traffic.
The Product WaterScience is a company that manufactures non-drinking water purification products, like shower filters and tap filters. The Bengaluru-based bootstrapped start-up was set up…
Headlines: Top media ad news in India for the week (Date: 28th June – 4th July )
SPSN signs 15 advertisers for India -Sri Lanka series. The lineup includes Byju’s, Pan Bahar, Amazon Prime, 99 acres.com, Cars 24, Oppo, Tata Motors, Raj…
Headlines: Top media ad news in India for the week Date: 21st June – 27th June
Digital continues to grow, TV to recover faster than other mediums. As per Tam AdEx report, other mediums witnessed a drop in ad volumes in…
IPL 2021 Advertising on Hotstar: A Complete Guide
What Would We Cover In This Article? Following are the topics we would discuss in the article. You can skip to relevant sections by following…
Headlines: Top Media Ad News in India for the Week (Date : 26th April – 2nd May)
Pay DTH platforms added 290,000 active subs in Dec quarter: TRAI. Cricket accounted for 87% of Indian Sports Sponsorship: GroupM ESP Report 2021.The report considered…
Best Platforms To Advertise In Tier 2 & Tier 3 Cities Of India
This article would cover: Snapshot of a Twitter conversation among several Indian marketers on the best advertising platforms for tier 2 & 3 cities Why…
Headlines: Top media ad news in India for the week (22nd Feb -28th Feb)
ASCI releases draft guidelines for ‘influencer ads’ on Facebook, Twitter and other social media platforms, which it said was to enable consumers to “easily recognize…
Headlines: Top Media Ad News in India for the Week (12th- 18th Jan)
The Media Ant recently unveiled Indian SME Advertising Survey 2021 Report. Following are some of the key findings: Digital is the top preferred media for…