What is a Pull Marketing Strategy? Top 5 Examples and Benefits
In the dynamic landscape of marketing strategies, businesses are constantly seeking innovative approaches to attract and engage their target audiences. One such strategy that has…
In the dynamic landscape of marketing strategies, businesses are constantly seeking innovative approaches to attract and engage their target audiences. One such strategy that has…
Product/Service Zomato, an Indian multinational restaurant aggregator and food delivery company, provides information, menus, and user reviews of restaurants. Founded by Deepinder Goyal and Pankaj…
We are currently in the era of intelligent feature phones, a shift that commenced with the introduction of the original JioPhone in 2017. Since then,…
The sports landscape in India, traditionally overshadowed by the towering presence of cricket, is undergoing a transformative shift in recent times. While cricket continues to…
Introduction Indoor gaming has been ingrained in Indian culture for generations, evolving from traditional boards to the virtual realm. Despite the transformation, the passion for…
The ICC Cricket World Cup 2023 experienced a notable 55 percent surge in advertisements featuring celebrity endorsements compared to the 2019 edition. In this year’s…
Introduction In the dynamic realm of advertising, the influence of sports stars has emerged as a powerful catalyst, shaping not only consumer perceptions but also…
The festive season is getting massive this year, and the year end will be even bigger for brands. Today we have with us Media Planning…
In the dynamic digital arena where the adrenaline of sports meets the pulsating beat of social media, a groundbreaking transformation is reshaping the landscape of…
Indirect advertising is a marketing strategy that subtly promotes a product or brand without directly showcasing it. This approach involves creating content that generates interest…