Skip to content

The Media Ant

Advertising made simpler for you. Read about new Advertising Trends, Campaigns, and Strategies.

  • Media Plan
    • Business Categories
    • Events/Seasons
    • Cities
    • How To
  • Series
    • TV
    • Gaming
    • IPL
    • Festive
  • Others
    • Top News Headlines
    • Trivia
    • Top10-2019
    • Media Kundli
  • Case Studies
    • Health
    • Home & Personal Care
    • FMCG
    • Events
    • Consumer Services
    • E-learning Platform
    • Co-working Space
    • Fintech
    • Online Games
  • FAQ’s
    • Non Traditional
    • Cinema
    • Airline/Airport
    • Outdoor
    • Radio
    • Television
    • Magazine
    • Digital
    • Site usage questions
      • Rate Related
      • Campaign Creation
      • Execution Related
  • TMA Tools
  • TMA Website
  • WebStories
  • Glossary
  • Contact Us
The Media Ant
  • Media Plan
    • Business Categories
    • Events/Seasons
    • Cities
    • How To
  • Series
    • TV
    • Gaming
    • IPL
    • Festive
  • Others
    • Top News Headlines
    • Trivia
    • Top10-2019
    • Media Kundli
  • Case Studies
    • Health
    • Home & Personal Care
    • FMCG
    • Events
    • Consumer Services
    • E-learning Platform
    • Co-working Space
    • Fintech
    • Online Games
  • FAQ’s
    • Non Traditional
    • Cinema
    • Airline/Airport
    • Outdoor
    • Radio
    • Television
    • Magazine
    • Digital
    • Site usage questions
      • Rate Related
      • Campaign Creation
      • Execution Related
  • TMA Tools
  • TMA Website
  • WebStories
  • Glossary
  • Contact Us

Category: OTT Platforms

Advertising, OTT Platforms, TV Advertising

Top 10 Tamil Reality Shows with TRP Ratings [Updated 2025]

Posted onOctober 29, 2024April 17, 2025 Author Maanasa Parameswaran
Tamil Reality Shows

Tamil reality TV shows have become a powerful medium in India’s entertainment landscape, drawing millions of dedicated viewers across all demographics. With their captivating formats,…

Was this article helpful?

Read more

OTT Platforms

What Is OTT Advertising? Beginners Guide to Over-the-Top Ads

Posted onJanuary 4, 2024May 28, 2024 Author Chaitra
What Is Ott Advertising?

Dive into the realm of digital advertising innovation with our exploration of OTT advertising. This article unravels the concept of OTT, where video and audio…

Was this article helpful?

Read more

OTT Platforms, Sports Advertising, Sports Advertising

Why do OTT platforms want to win rights to stream live sports?

Posted onNovember 23, 2023November 23, 2023 Author Vaishali Tripathi
Featured Image 5

In the vast landscape of OTT platforms, the quest to secure streaming rights for live sports has become a strategic battleground. This article delves into…

Was this article helpful?

Read more

Top 10, OTT Platforms

Top 10 OTT Platforms For Advertising

Posted onAugust 5, 2022March 23, 2023 Author Arpita
Top 10 Ott Platforms In India For Advertising

OTT refers to Over-The-Top. This term originated in terms of a television set-top box. Video platforms that do not require the TV set-top box to…

Was this article helpful?

Read more

Subscribe To Newsletter 📩

Subscribe To Newsletter 📩

Follow us

About The Media Ant

A market place to plan and buy media space.

Contact Us

080-67415510

Visit

© 2025 The Media Ant