ICC Men’s T20 World Cup 2026: Advertising Guide, Strategies, Formats & Ad Rates
Why Advertise During ICC Men’s T20 World Cup 2026? (Audience, Emotion & Market Opportunity) Cricket is more than a sport in India — it is…
Category: Sports Advertising
Why Brands Are Turning to Indian Super League for Visibility – Real Campaign Wins from 2024 and 2025
As football continues to grow in popularity across India, the Indian Super League (ISL) has emerged as a powerful platform for brands seeking consistent visibility,…
Why Brands Are Betting Big on Pro Kabaddi League – Real Campaign Wins from 2024
India’s sports calendar is no longer limited to cricket. With the growing popularity of Pro Kabaddi League (PKL), brands now have new, high-impact arenas to…
Why Brands Are Tapping Into Bilateral Cricket Series – Real Results from 2024 Campaigns
Bilateral cricket series are no longer just fillers between marquee tournaments. With high-frequency viewership, focused regional penetration, and lower media clutter, they offer brands a…
Why Brands Should Advertise During the Champions Trophy – With Real Campaign Wins from 2025
The ICC Champions Trophy may be shorter in duration than the World Cup or IPL, but it delivers concentrated, high-intensity viewership—especially when India takes the…
Why Brands Should Advertise During the Cricket World Cup – With Real Campaign Wins from 2023
The ICC Cricket World Cup isn’t just a sporting event, it’s a nationwide celebration that commands undivided attention. From living rooms to mobile phones, millions…
Beyond Cricket: How Emerging Sports Are Redefining India’s $130B Marketing Opportunity
Discover how emerging sports in India are revolutionizing the marketing landscape beyond cricket. Explore key growth stories, leading athletes, successful brand campaigns, and why brands can’t afford to ignore the unstoppable rise of emerging sports in India. Unlock new audiences and opportunities with real examples, data, and expert insights.
The Great Indian Sports Audience: Why Brands Can’t Afford to Ignore The Evolving Sports Fans Anymore
Discover India’s 655M-strong sports audience—from Gen Z gamers to rural kabaddi fans—and how brands like Dream11, Puma & FanCode are tapping into this booming market.
Franchise Sports Marketing in India: IPL’s Evolution & The Rise of New Sports Leagues
Franchise Sports: Introduction Franchise sports represent a fundamental shift in the way sporting competitions are owned, managed, and consumed. Unlike traditional national teams that are…
What is Ad Discrepancy? 3 Simple Tips to Reduce It
Ad discrepancy is a prevalent issue in the digital advertising ecosystem that can significantly impact the performance and efficiency of ad campaigns. This article explores…