Headlines: Top Media Ad News in India for the Week (Date : 8th March – 14th March)
According to a brand valuation report by Duff and Phelps, pandemic shaves off IPL brand value by 3.6% to Rs 45,800 Cr in 2020. Dentsu…
Author: Vaishali Tripathi
Headlines: Top Media Ad News in India for the Week (1st March- 7th March)
According to BARC India, ad volumes have grown by 34% in the second half of 2020. The data was revealed in the television measurement company’s…
Media trivia: Advertising expenditure in India 2020
This quiz is based on Pitch Madison Advertising Report 2021. Enjoy the trivia and keep yourself updated with the latest trends in media and advertising…
TV advertising FAQs: How much does it cost to put an ad on tv?
The cost of advertising on television depends on a lot of factors like the channel, time slot, and ad format. Starting cost for advertising on…
Headlines: Top media ad news in India for the week (22nd Feb -28th Feb)
ASCI releases draft guidelines for ‘influencer ads’ on Facebook, Twitter and other social media platforms, which it said was to enable consumers to “easily recognize…
Headlines: Top Media Ad News in India for the Week (15th Feb- 21st Feb)
According to GroupM’s ‘TYNY’ (This Year Next Year) 2021 report, India will be the 6th largest contributor to global ad spends in 2021. Pitch Madison’s…
Headlines: Top media ad news in India for the week (8th Feb- 14th Feb)
Sports streaming period saw highest OTT video consumption in 2020: RedSeer report. The OTT consumption in September and October stood at 228 billion minutes and…
Headlines: Top Media Ad News in India for the Week (1st Feb- 7th Feb)
Exchange4Media and Dentsu have released the fifth edition of their annual report on digital advertising titled ‘Digital Advertising in India 2021’. The data showed that…
Headlines: Top Media Ad News in India for the Week (26th Jan-1st Feb)
A micro-blogging platform “Koo” announced its tie-up with Republic TV. As a part of the partnership, Republic Bharat will use the platform to trend daily…
Headlines: Top Media Ad News in India for the Week (19th-25th Jan)
Wunderman Thompson has unveiled The future 100 report which talks about the hundred trends that will be shaping the coming 12 months. Following are some…