Headlines: Top media ad news in India for the week (Date: 28th February – 6th March 2022)
BARC will postpone resumption of the release of TRP ratings for channels in the news genre, as per PTI. Earlier BARC had announced that the…
Author: Vaishali Tripathi
Media Trivia- Pitch Madison Advertising Report 2022 (Part-1)
This quiz is based on Pitch Madison Advertising Report 2022, which covers in detail, the Indian AdEx scenario of the year 2021. The report talks…
Top 5 Digital Marketing Attribution Software In 2022
“If you can’t measure it, you can’t manage it”. This is a go-to mantra for every marketer. If you’re not measuring or monitoring your campaigns…
Headlines: Top media ad news in India for the week (Date: 21st February – 27th February 2022)
As per the TAM AdEx data for television, there has been an overall growth of 33% and 32% in Jan 2021 and Jan 2022 respectively,…
Headlines: Top media ad news in India for the week (Date: 15th February – 21st February 2022)
As per a study conducted by PubMatic-Forrester Consulting, the ad budgets in APAC (Asia- Pacific) are shifting towards digital media. Currently, mobile in-app is emerging…
[Updated] Movies in April 2022
This month is going to be fun-filled and exciting for movie-goers and advertisers, thanks to these upcoming movies. If you are an advertiser looking for…
Headlines: Top media ad news in India for the week (Date: 7th February – 14th February 2022)
The year 2022 will be the year of cricket. Industry experts are estimating that broadcasters may invest approx Rs 50,000 cr to acquire media rights…
Case Study: How BUSY Accounting leveraged Digital Medium to Generate Quality Leads
Product/ Service BUSY is a leading, on-premise ERP & accounting software company, enabling millions of businesses in over 20 countries to efficiently manage their business…
Headlines: Top media ad news in India for the week (Date: 1st February – 7th February 2022)
The advertising revenue of e-commerce giant Amazon has grown by 32% YoY to reach $9.7 Billion, according to the company’s filings in the 4th Quarter…
Media Kundli #4- LinkedIn
Wondering what advertising on LinkedIn would do for your brand? These facts might help you clear all doubts- Top 3 LinkedIn advertising facts LinkedIn is…