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Author: Vaishali Tripathi

Advertising

Top 10 Promotional Strategies to Boost Your Brand in 2025

Posted onJanuary 23, 2025January 23, 2025 Author Vaishali Tripathi
Feature Image 2 2025 01 22T154106.471

What are Promotional Strategies? Promotional tactics refer to the techniques that may be adopted and applied by firms in an attempt to appeal to consumers,…

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Uncategorized

What are AI Overviews & How do you Optimize for it?

Posted onJanuary 21, 2025January 21, 2025 Author Vaishali Tripathi
What Is Ai Overview

Today where time is money, people want quick answers. Whether it’s searching for “best restaurants near me” or figuring out “how to invest in mutual…

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Case Study

Dissecting Vibgyor Schools IND vs Aus Test Series Sports Campaign with Hotstar

Posted onJanuary 21, 2025January 24, 2025 Author Vaishali Tripathi
Case Study 16

Product/Service Vibgyor Schools, a prominent network of educational institutions, aimed to increase their brand visibility and student enrollments through targeted advertising during the high-profile IND…

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Advertising, tools

Top 10 AI Tools for Businesses in 2025

Posted onJanuary 16, 2025January 16, 2025 Author Vaishali Tripathi
Letter R 2 1

Brief Overview of AI’s Impact on Businesses Artificial intelligence is reaching unprecedented heights, with ongoing experiments pushing its boundaries.It is enhancing the functioning of companies…

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Case Study

Dissecting Healthians Influencer Marketing Campaign 

Posted onJanuary 15, 2025January 15, 2025 Author Vaishali Tripathi
Case Study 15

Product/Service Healthians, a leading diagnostics company, offers innovative and reliable lab services across major cities in India. The brand stands out with its network of…

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Case Study

Dissecting EHL Influencer Marketing Campaign 

Posted onJanuary 15, 2025January 15, 2025 Author Vaishali Tripathi
Case Study 14

Product/Service EHL Group, a prestigious hospitality university with over 125 years of expertise, offers a comprehensive range of educational programs, from apprenticeships to master’s degrees….

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Hero

Deceptive Patterns in top Indian app: An ASCI Report 

Posted onJanuary 13, 2025March 13, 2025 Author Vaishali Tripathi
Deceptive Patterns

At the heart of this study is a pressing question: How can we align business goals with the safeguarding of user interests? In the rush…

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Advertising

What is Subliminal Advertising? Explanation and Examples

Posted onJanuary 10, 2025January 10, 2025 Author Vaishali Tripathi

Subliminal advertising is a fascinating and often controversial topic in the world of marketing and psychology. It refers to techniques that subtly influence consumers by…

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Advertising, Traditional Marketing

7 Excellent Types of Email Marketing That You Need in 2025

Posted onJanuary 10, 2025April 11, 2025 Author Vaishali Tripathi
Feature Image 2 2025 01 09T154119.149

Email marketing continues to be one of the most reliable and cost-effective tools for connecting with customers and driving business growth. As we enter 2025,…

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Uncategorized

Dissecting Hamleys Influencer Marketing Campaign 

Posted onJanuary 8, 2025January 8, 2025 Author Vaishali Tripathi
Case Study 12

Product/Service Hamleys, a renowned toy retailer, offers a magical shopping experience for both children and adults. The brand is well-known for its high-quality toys, games,…

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