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The sports landscape in India, traditionally overshadowed by the towering presence of cricket, is undergoing a transformative shift in recent times. While cricket continues to…
Introduction Indoor gaming has been ingrained in Indian culture for generations, evolving from traditional boards to the virtual realm. Despite the transformation, the passion for…
The ICC Cricket World Cup 2023 experienced a notable 55 percent surge in advertisements featuring celebrity endorsements compared to the 2019 edition. In this year’s…
ArcelorMittal Nippon Steel India (AM/NS India), a collaboration between ArcelorMittal and Nippon Steel, has renewed its sponsorship with the Odisha Juggernauts, the Kho Kho franchise…
The American Premier League (APL) has announced Jio Cinema as the official digital streaming partner in India for its second edition, scheduled to take place…
Fashion advertising campaigns are a dynamic and captivating facet of the fashion industry, serving as a bridge that connects designers’ visions with the public’s imagination….
Wardwizard Foods and Beverages Limited has recently expanded its product range with the introduction of WOL Energy Drink, a new venture that aligns with the…
The upcoming Indian Premier League (IPL) auction for the 2024 season, scheduled for Tuesday, December 19, is a much-anticipated event as all 10 teams are…
Step into the electrifying world of sports marketing, where the game goes beyond the scoreboard and dives into the heart of ethical practices. It’s not…
Hey there! Have you noticed how the sports world is changing right before our eyes? It’s not just about the games anymore. The real game-changer…