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Advertising

Zepto Launches Jarvis: A Game-Changing In-House Ad Platform for Brands and Sellers

Posted onDecember 11, 2024December 11, 2024 Author Chetana HP
Zepto

In a significant move to enhance its platform offerings, Zepto, the quick-commerce giant, has introduced Jarvis, an in-house advertising platform designed to empower both small…

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A to Z Brands, Marketing Strategy

Fevicol’s Timeless Marketing Strategy | Iconic Campaigns

Posted onDecember 11, 2024December 11, 2024 Author Chetana HP
Fevicol

Fevicol is more than just an adhesive; it has grown into a cultural phenomenon synonymous with strength, reliability, and innovation. Over the decades, Fevicol has…

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A to Z Brands, Marketing Strategy

Everest Spices: A Journey of Flavorful Marketing Strategies

Posted onDecember 11, 2024December 11, 2024 Author Chetana HP
Everest

Everest Spices, a brand rooted in Indian tradition and innovation, has transformed from a small spice shop in South Bombay to a global culinary powerhouse…

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Advertising, Digital Advertising, Digital Advertising

Telegram Ads: Everything You Need to Know for 2025 Success

Posted onDecember 9, 2024April 16, 2025 Author Maanasa Parameswaran
All About Telegram Ads

Imagine promoting your brand to a highly engaged, privacy-conscious audience without breaking the bank—that’s the power of Telegram Ads! With its growing user base and…

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All Media, How To

What is Advertising? Types, Characteristics & Importance

Posted onDecember 5, 2024March 2, 2026 Author Chetana HP
What Is Advertising? Types, Characteristics And Importance

Advertising has become integral to our daily lives in today’s fast-paced world. Wherever we walk, from the billboards on the streets to the commercials on…

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Advertising

Zepto and Shaadi.com’s Innovative Ad Collaboration

Posted onDecember 4, 2024December 4, 2024 Author Vaishali Tripathi
Feature Image 2 2024 12 03T165828.693

What’s the Ad? Another classic example of a funny yet poignant OOH was executed by quick-commerce behemoth Zepto and the matrimonial site Shaadi.com. Placed immediately…

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Advertising

What Is Internet Advertising? All you need to know in 2026

Posted onDecember 3, 2024February 23, 2026 Author Vaishali Tripathi
Internet Advertising

In the digital age, the internet has become the ultimate marketplace, connecting businesses with consumers from every corner of the globe. Internet advertising, a cornerstone…

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A to Z Brands, Marketing Strategy

Dabur’s Strategy: Keeping Ayurveda Relevant in Modern Times

Posted onDecember 3, 2024December 3, 2024 Author Chetana HP
Dabur Blog

Did you know one of India’s greatest contributions to the world is Ayurveda? That 5,000-year-old wisdom our grandmothers swear by still thrives today, all thanks…

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A to Z Brands, Marketing Strategy

Café Coffee Day’s Strategy: Brewing Success in India

Posted onDecember 3, 2024December 3, 2024 Author Chetana HP
Cafe Coffee Day Blog

In a country that traditionally favors tea, Café Coffee Day (CCD) has transformed India’s beverage landscape by making coffee a go-to choice. CCD didn’t just…

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A to Z Brands, Marketing Strategy

Britannia’s Iconic Marketing Strategy: 100 Years of Flavor & Trust

Posted onDecember 3, 2024December 3, 2024 Author Chetana HP
Britannia Blog

For over a century, Britannia has been the heart of every Indian tea-time, not merely selling biscuits but creating memories with each crunchy bite. From…

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