Nature & Scope of Advertising
It’s the year 1988, and a tea brand teamed up with famous tabla maestro Zakir Hussain to reach out to the aspirational middle class. Yes,…
Tag: advertising in India
Top 10 Advertising Platforms of 2020
2020 is a year that needs no introduction. It has become a synonym for unprecedented. While the entire world has spent the year grappling with…
Festive season 2020 advertising: This year vs Last year (Part 1 of the series)
The festive season is around the corner. We are still facing the wrath of Covid-19 but with most businesses up and running and mega-events like…
2018 vs 2017: How Media Trends Changed in 2018?
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Trivia: Indian Media Ecosystem Part 1
This quiz is based on the latest KPMG Report on Indian Media Ecosystems. Check how updated you are with the latest trends. [wp_quiz id=”7306″]…