IPL Advertising: The tug of war between Covid-19 and festive season. Should you advertise?
It’s been six months and the uncertainty over Covid-19 is still there. People are trying hard to adjust to the new normal by staying home…
It’s been six months and the uncertainty over Covid-19 is still there. People are trying hard to adjust to the new normal by staying home…
In the previous article under our Indian Festive Advertising Series, we discussed how there is a jump in usage of public transport and how advertisers can…
In the second part of the series, we would try answering the following questions: How is radio advertising affected during the festive season? Are there…
In the first part of the series, we would cover the following: What would we cover in our series? Advertising during Festive Season: Challenges &…